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The Most Popular Consumer Brands Around The World, Visualized

The Most Popular Consumer Brands Around The World, Visualized
From beer to coffee and smartphones to fried chicken, here are the brands people around the world pledge their loyalty to. (From 2022)
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A study from BusinessFinancing.co.uk maps out the world's most popular brands. They also zoomed in on America's favorite brands and the world's most popular coffee shops, beers and more.


Key Takeaways:

  • Streaming giant Netflix was the most-searched brand, leading in 92 countries, but Amazon had the highest tally of global monthly searches (335.4 million).

  • Heineken, which was globally searched nearly one million times last year, was determined to be the most popular beer brand, followed by Guinness and Aguila.

  • Starbucks completely dominates the global coffee shop market, leading with over 30 million global monthly search in 143 countries, even though the brand is only available in less than 100 countries globally.

  • Among fast-food brands, Kentucky Fried Chicken is more widely searched, a leader in 83 countries, but McDonald's, Pizza Hut and Domino's all had higher global monthly searches.





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Read more at BusinessFinancing.

Comments

  1. Mike Greenawalt 1 year ago

    I am shocked by the results shown on these maps. I do not think they represent the truth very well at all. I am US-based now, but I lived in New Zealand from 2006 - 2018, and I have to say that yes, Starbucks is present in NZ, but the coffee culture there is far more centered around local businesses. There are coffee shops on every corner, and pretty much every commercial building -- but they are not Starbucks, not at all. For fast food in NZ, KFC has to win hands down. Many island people come to NZ and leave with buckets of KFC chicken on their laps as they sit in the plane. Beer: NZ has many, many wonderful beers made locally, and a very good range of imported products. Never, never did I ever hear of a beer branded Kingfisher in all my time there. Where is that made? While in NZ, I lived about 1km from Mac's brewery in Stoke, and I quite enjoyed many of their offerings. My favorite local pub there was Eddyline, an offshoot from Eddyline in Colorado and New Mexico.

  2. Akash GG 1 year ago

    What a laughable effort: Mauritius produces its own beer brand Phoenix - did you know that most tourists go back to their country with specially prepared packs for them to continue relishing the superior taste of our local beer? It's because the imported ones, especially the European ones, are so heavy in taste.

    But not just the beer, the most damning part of the list is the mere presence of Starbucks - it simply does NOT have any outlet in Mauritius.

    Get lost!

  3. Charlie Acevedo 1 year ago

    You guys are off on your brand selections. Start from the top...Modelo is not the most popular beer brand in Argentina. Guinness in the Bahamas??? It's Desantis in Florida not Walmart!

  4. Frank_H 1 year ago

    I think this is not about favourite brands but brand search. There is no way Guiness is the most popular beer in the UK.

  5. EnergiesNet_es 1 year ago

    In the case of Venezuela, you got it all wrong, we do not have available the aguila beer brand or starbucks coffe and only have couple of KFC stores in the who9le country.... A total mess!!

    1. Akash GG 1 year ago

      Same for my country, mate! An Ethiopian also made the same remark about his country...

  6. Osman Cenk Güzer 1 year ago

    To the author of this article,
    I suggest you study geography and history thoroughly. Türkiye is European and belongs in Europe. That is why it is a leading nation of Europe and has memberships in several European organisations be them political, economic, social, sportive and cultural. Its candidacy to the EU membership is only a proof of their European credentials.
    Out of extremely biased political misinformation and manipulation prevalent these days in mainstream American political circles and media, Türkiye's European credentials nor their historical and cultural identity in the heart of Europe cannot underestimated. Please show or try to show some respect for millions of Turks living both in and outside this cradle of civilizations. It was for this crystal-clear fact that Türkiye was admitted to many European organisations. When however, Morocco applied to the then EC in 1987, the Communities rejected their application flatly as Morocco had no European credentials and was not a European country.
    How come can the island of Cyprus lying further east to the Aegean shores of Türkiye be regarded Europe? A fantastic imagination you have! Rather "creative" and "selective" it is! One thing for sure, the US is definitely not European. Nor do have many Americans sense of world map or what is going around their country. American mass land is far away from Europe and Europeans. We Turks, on the other hand, are embedded in Europe from all phases of life.
    By the way, definitions such as Middle East is pretty funny! What is the Middle East for Japan? I think it becomes Kentucky or Nebraska. How about Middle East for an Ethiopian? Near North? So funny. Not the least I just cannot get how it is possible to be placed in a category including Central Asia. Far away from Türkiye’s eastern border. These silly categorizations such as the Middle East are primarily biased and anachronic. They have no relevance to facts such as a landmass in the very heart of civilizations that have proven to be building blocks of European and Western Civilizations. Visit the lands of Troy, Luwi, Hittites, Lydia, Phrygia, Caria, Urartu, Amazons, Celts, Ionia, Ancient Rome, Turkish principalities and kingdoms culminating in the making of contemporary Turkish Republic under the immortal leadership of Mustafa Kemal Ataturk to have realistic grasp of Türkiye and their European identity.
    If you like, I will gladly place your country in category of Western Africa. Western Africa & US. It sounds fun! Your native language's being English should not mean you should play with and bend certain indisputable facts in the rest of the world. Show some signs of respect for honored nations and their honored countries in your news coverage please.

    Peace from Istanbul

  7. Ben Jennings 1 year ago

    There is zero chance that Starbucks and Heineken are number one in Australia. Zero.

  8. 𝔏𝔯𝔯𝔯 1 year ago

    Ethiopian here. The data about Ethiopia is completely wrong.

    1. Akash GG 1 year ago

      Same for Mauritius, mate! The person who did this was way too lazy to consult the actual data that are compiled by the national authorities in statistics...

      1. Liberia Africa DHL

        I guess, your researchers were unable to get this right.


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