140 Comments
- Skunkhair, on 10/10/2007, -1/+124i would totally watch the documentary if it showed up on History Channel. These ads are so well done. Even as someone like myself who has never got into Halo, I am psyched to play this game and dive into the whole lore of Halo. Not without playing 1 and 2 first.
- inactive, on 10/10/2007, -2/+118Whoever the marketing guy is that came up with this ad campaign... well... he's a genius.
- neocitron, on 10/10/2007, -2/+97Love how the Brute spiker is freakin' huge and sounds like a flux capacitor.
- FishHammer, on 10/10/2007, -1/+85It's so surreal watching what could very well be two world war 2 veterans reminiscing about the war picking up mockups of video game weapons and talking about a world that only exists in our tv/pc screens as if it was real. I really like this ad campaign. :)
- Totalchaos02, on 10/10/2007, -2/+79I have to agree that is an extremely well done ad. It really makes you want to play the game, which most ads will never do.
- whatthefu, on 10/10/2007, -2/+76This almost makes me feel bad for pushing the Marines in my Warthog off a cliff...
- Alex2, on 10/10/2007, -2/+62Item to add to halo3 trashtalk: You got sniped by a 75 year old man! Pizzowned!
- Bartboy919, on 10/10/2007, -3/+55I must say, this is the best one to date.
- HerrEisenheim, on 10/10/2007, -1/+50Say whatever you want about Halo, I don't like the game that much myself, but Master Chief is ***** awesome. He can be awesome in a video he isn't even in. Epic.
It really doesn't want to make me go out and get the game though. It makes me want to go out and get the movie trilogy from the future. - OrderedChaos, on 10/10/2007, -1/+45http://www.youtube.com/watch?v=d1zWeaVZpsM
Here is another new one. "Hunted"
There is one called "Enemy Weapons" as well. - iFungus, on 10/10/2007, -2/+44Was that a *real* brute spiker?
- Brian48216, on 10/10/2007, -1/+36All things considered, it would be great if they would just make a whole 'documentary' based on these commercials and include it in some special edition of Halo3. I know I'd pay good money for it.
- inactive, on 10/10/2007, -2/+30"Well I...used a noob combo. The brutes wouldn't stop whining about it."
- hdenton, on 10/10/2007, -1/+26I got to agree I was never a big halo fan but these adds want to really make me play Halo 3. Score one for the marketing team.
- originofawful, on 10/10/2007, -2/+27This ad does not make me want to play the game. It makes me want a spiker.
- Shorties, on 10/10/2007, -1/+22Topic: News » Gaming » Xbox 360
Thats a perfectly legitimate section to post it under. - Pritchard, on 10/10/2007, -3/+23It was a woman.
- Orderless, on 10/10/2007, -1/+17What's your point? There's plenty of in-game footage available on the net and it looks great. In the context of this marketing campaign, I don't see where in-game footage would be appropriate for the commercial.
- D3koy, on 10/10/2007, -5/+20Why does it seem that every marine is more or less cannon fodder? All they ever seem to do is wait for Master Chief.... They should have spent more time on training people, and less time on making /a/ robot...
- erkokite, on 10/10/2007, -4/+19If we are still using shotguns and sniper rifles in the year 3000, then I am going to be seriously disappointed.
- quamb, on 10/10/2007, -1/+15Yep- brilliant marketing from Bungie/Microsoft. Makes you want to play the game + creates hype.
Goes to show how terrible (non-existent) Nintendo are at marketing their "hardcore" games. - ZenMojo, on 10/10/2007, -1/+15"Holding an enemy weapon like this, I ... I don't like it." I haven't seen a single one of these ads on television yet. Are they marketing to the converted or what?
P.S. -- Get that Halo movie done NOW! Spielberg should have been on this *****, a cross between Saving Private Ryan and War of the Worlds. Hell, why won't he direct this movie!? - Alex4412, on 10/10/2007, -0/+14Scene Clip http://www.youtube.com/watch?v=eUSfiJ971Uk&mode=re ...
Arms Race http://www.youtube.com/watch?v=3sQfc0VIRMk
Full Believe Diorama http://www.youtube.com/watch?v=ZSOmrijdtFg&mode=re ... (My Favorite)
Making of Believe http://www.youtube.com/watch?v=rnCs46FEtqA&mode=us ...
Hunted http://www.youtube.com/watch?v=d1zWeaVZpsM&mode=us ...
Weapons http://www.youtube.com/watch?v=Rz_7WWO8lXE&mode=us ...
Museum http://www.youtube.com/watch?v=dQiMfG6MAOM - ariez84, on 10/10/2007, -2/+15As someone who stopped playing video games 3 years ago and never got into Halo I must say, Microsoft x360 division is killing with these campaigns. The Gears of Wars last year and now this...Wow. Wish Microsoft did a better job marketing their other products such as Vista and Zune.
- iFungus, on 10/10/2007, -2/+14In what way is it more defiant than the rest?
- Typhoon2009, on 10/10/2007, -4/+16SNAPE KILLS MASTER CHIEF
- GeneralChang, on 10/10/2007, -1/+13"well I... I used the shotgun"
- MajorMauser, on 10/10/2007, -1/+12Ya this is the best video game ads I can remember.... its Emmy time.
- phogasmic, on 10/10/2007, -0/+11The Halo campaign rocks!!! Whoever thought this up should be promoted!! I have never been so moved by a video game commmercial. I reall want to play Halo 3 now. I cannot believe that Microsoft had anything to do with this.
- Brad324, on 10/10/2007, -1/+12planning on freezing yourself for 1000 years?
- inactive, on 10/10/2007, -0/+10Then she's a genius.
- Shorties, on 10/10/2007, -1/+11The history channel is usually for history? Have you ever watched it?
- themastersb, on 10/10/2007, -1/+11Maybe a fake documentary on the Discovery Channel then
- Shorties, on 10/10/2007, -4/+13Ahhhahhahaha What a loser you accidentally double posted
- inactive, on 10/10/2007, -2/+11these halo 3 ads are genious
- Totalchaos02, on 10/10/2007, -1/+10"Hunted" is certainly very cool but I still like the first one the most. All I could think of was a History Channel documentary while watching it.
- mancat, on 10/10/2007, -1/+9Do you think it has something to do with Linux?
- Shorties, on 10/10/2007, -1/+9I liked the first one where the vet was talking too, the second one was a little disappointing, this one is defiantly the best.
- Nidy1, on 10/10/2007, -0/+8Butters, do not unfreeze me until the Wii comes out.
- katanabane, on 10/10/2007, -1/+8If that youtube video isn't playing for you try this one: http://www.youtube.com/watch?v=P63er_GRH1o
- Shorties, on 10/10/2007, -3/+10God Damnit, that was my spellcheck and me being careless. I will link myself the obligatory http://www.d-e-f-i-n-i-t-e-l-y.com/.
- Alex2, on 10/10/2007, -8/+15I was hoping that he'd TK the other guy.
BOOM! HEADSHOT! - Fmunkey, on 10/10/2007, -0/+7Not only that but even the Master Chief has hard times with the elites and brutes. Imagine how hard it must have been for the marines who have no genetic enhancements.
- NeoCortex, on 10/10/2007, -0/+7Almost.
- elnerdo, on 10/10/2007, -2/+9Never admit defeat, shorties! Just claim that you MEANT to say that it was defiantly the best.
It boldly challenged the other ones for the top place; hence, it was DEFIANTLY the best. - Doonce, on 10/10/2007, -1/+8550 years* And that would suck.. but there is sill the covenant's weapons.
- paulisnotdead, on 10/10/2007, -1/+7Sony?
- Puppetfunk, on 10/10/2007, -1/+7Lately all they talk about is engineering and construction.
- KingGorilla, on 10/10/2007, -2/+8I'm not sure what you mean by real but I'm hoping it's operational!
- Audacitor, on 10/10/2007, -0/+5Another thing for Digg's to-do list: Implement multiple category tagging for articles.
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