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36 Comments
- gametavern, on 06/16/2009, -2/+17Interesting post on the article.
- kanojo1969, on 06/16/2009, -1/+13I hate all that SEO *****. One of the worst things Google's ever done was tell us about pagerank. If we never knew about it, the job title of SEO would be almost non-existent, and the web would be a lot better place for it.
But the way it is now, ugh, I hate it. - asgardshill, on 06/16/2009, -2/+14Interesting comment on the post on the article.
- 2brother, on 06/16/2009, -3/+12Interesting article on Google PageRank..
- jaybird1905, on 06/16/2009, -1/+8Interesting comment on the comment on the post on the article.
I'm getting too old for this. - Larssonk22, on 06/16/2009, -2/+9SEO is so much more than just pagerank, SEO would still exist.
- gametavern, on 06/16/2009, -0/+6Page Rank is always going to be a mystery. You'll jump or fall in the ranks for seemingly no reason. Best way to increase is just get more backlinks.
- anexanhume, on 06/16/2009, -0/+6Uninteresting, tired reply to potentially any of the replies to the interesting post on the article reply, if not the interesting post on the article reply itself.
- insanewriters, on 06/16/2009, -1/+7If you're following SEO "best practices", this article shouldn't change anything you are doing now. Still, a good, short read.
- HonoredMule, on 06/16/2009, -0/+4*yawn* Yeah, what he said, but a little longer.
- lex0429, on 06/16/2009, -1/+5interesting reply to a comment to a post about an article
- woofers07, on 06/16/2009, -1/+4Magic, got it.
- Taiyoryu, on 06/16/2009, -0/+3This article confirmed my thoughts about SEO.
1) Content is king. If your content isn't worth anything, it won't rank very high.
2) Keep your content hierarchical but as flat as possible. 3 levels is pushing it when having nested content.
3) Once your content is well-written and easily accessed, then focus on getting links to your site using user- and search-engine-friendly URLs and anchor text with relevant keywords key phrases.
Those three rules will get you to the point of diminishing returns. An information architect, marketer, and copywriter can take care of all that. By which point, you really need to determine is it worth investing X amount of money to increase your website's traffic/pagerank.
SEO consultants are no better than witch doctors because as outsiders they know jack ***** about the internals of the search engine services. That is made evident by the fact that with all their metrics they didn't notice that PageRank Sculpting is a waste of time. I've always considered SEO a dubious endeavor whether it's whitehat or blackhat, because the ROI doesn't seem to be a good trade-off. - theutopian, on 06/16/2009, -1/+4SEO doesn't have much to do with pagerank anymore.
SEO is about making sure your website is coded well, laid out nicely, has relevant information for the bots so that search results are accurate.
Whether or not Google existed people would still want their websites to come up in search results. - droplister, on 06/16/2009, -0/+2He clearly states that this post is based on old linking algorithms. That's when Google thought the internet was pure as the driven snow and anything would rank. Matt Cutts is just Google's way of swaying webmasters to do what they want.
- mobilebond, on 06/16/2009, -0/+2Matt is clearing up everything, but confuses more.. I'll keep the same way I promoted my blog.
- sampath3, on 06/16/2009, -0/+2I was finding google typical searching engine ranking algorithm so not sure is that the correct one or not.
- mobilebond, on 06/16/2009, -0/+2Google is much more predictable, with a better algo, they want to say... "you 90% know how I work, so if you do everything right, then you'll be the winner", but at the same time with its "guidelines" shows, that only really really useful websites will be the winners. And that's how it is now!
- rajini88, on 08/10/2009, -0/+1Check valid google pagerank for free http://www.checkpagerank.im
- dayofthelords, on 06/16/2009, -0/+1The amount of blogs that have removed nofollow from comments already is ridiculous. The way I see it is, why jump through hoops for Google? What's best for them isn't necessarily what's best for YOUR site, so if it's working, stick with it. You have to take Matt Cutts with a pinch of salt, what he says is not gospel.
- inactive, on 06/16/2009, -0/+1Exactly. The pissed off people who ripped Matt in the comments section are just upset that they can't game the system with nofollows.
- nrox653, on 06/20/2009, -0/+1They need to do way instain mother> who kill thier babbys. becuse these babby cant frigth back it was on the news this mroing a mother in ar who had kill her three kids . they are taking the three babby back to new york too lady to rest my pary are with the father who lost his chrilden ; i am truley sorry for your lots
- HonoredMule, on 06/16/2009, -1/+2There are two kinds of SEO experts. One kind is a sleazeball who just tries (unsuccessfully) to game specific systems, and rips you off. The other kind tries to actually tangibly improve your website and is a legitimate professional. Over time, I do think this latter type will likely merge with usability experts and designers, as we're seeing much more overlap in human site-accessibility and computer site-accessibility now. In this regard, the web and search engines are maturing nicely.
- HonoredMule, on 06/16/2009, -0/+1Nevertheless, it does make sense that unless your motives are primarily profit-driven, you would want your site to promote other useful, valuable, or interesting related things. Whether your motives are profit-driven or not, it further makes sense that Google would also want you to do so, and in a way from which they can benefit. So of course they would reward good sources--especially to an /original/ set of diverse but related resources--and if you run a clean blog, user-submitted links ought to help make you such a source.
Now if you're the sort of person who mostly holds ideal-based standards, there's probably little need for you to concern yourself with the changing winds of how your content is consumed or measured. Like an artist's painting, it's perfect once the artist thinks it's perfect, and after that no further change is necessary, nor likely to significantly affect how it is received, unless the author's own talent and taste matures. - HonoredMule, on 06/16/2009, -0/+1It's mostly interesting in an academic sense, which is why I enjoyed reading it. Otherwise, I wouldn't care in the least.
- camp185, on 07/30/2009, -0/+1The first comment by Ben nails it.
- caleone, on 06/16/2009, -1/+1The quality of Google's product is in their search results. Any real successful SEO strategy is about working within the confines of the search engine algorithm to get good rankings. In other words, give Google what Google wants if you want to show high. Google wants the most relevant webpages to rank the highest because THAT is their product and the quality of their product depends on the relevance to the user.
I guarantee you if people didn't know how to properly optimize a page for the search engines (i.e. SEO), search result quality would be a lot less. - Lpe04, on 06/16/2009, -0/+0I'm a little surprised Google released this info. It's going to hurt the blogs.
- sameerf, on 06/21/2009, -0/+0Matt did try to make things simpler, but ended up making a complete mess out of it. But Danny Sullivan points interesting and very logical questions, which actually helps in making the concept of PR sculpting simpler.
Here's Danny's version - http://www.mattcutts.com/blog/pagerank-sculpting/# ... - spritom, on 06/16/2009, -1/+1And here I've been explaining PigeonRank to my CEO on how to sculpt search engine results with the company site...what am I going to do with all those pigeons now?
- ravi72194, on 06/22/2009, -0/+0nice tool
http://www.thegetpr.com/internalpagerank - pathouston22, on 06/16/2009, -5/+3I work for a small company where we depend on Google and other search engines for business. I maintain the website, plus develop our presence on-line.
Managed to get our site and others ranked in the top 5 organically for several keywords (in some cases the #1 spot). Does wonders for business and web traffic, we're setting record profits in a recession.
Never knew about this "PageRank sculpting" though. Interesting. - Larssonk22, on 06/16/2009, -5/+2About 4 years late, I learn't this from Leslie Rhodes back in 06 but he called PageRank Pushing
I don't bother "scupting" any more, unless there is a particular page I want to improve SEO ranking for. - syntaxgs, on 06/16/2009, -7/+3SEO sound like mis spell C,E,O that china copy LOL =D
- Chooxo, on 06/16/2009, -6/+1Made me think of "nohomo".
Anyways. - jeremix, on 06/16/2009, -8/+0Interesting comment on the post.
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