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Yahoo Aiding Adware Click Fraud?

techdirt.com — Plenty of advertisers may be getting charged for clicks that never occurred on un-targeted ads from software they didn't realize they were advertising on -- all because they thought they bought some targeted search advertising.

Who dugg this?

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  • JoshuaWood, on 10/12/2007, -0/+1I'd think though that the high number of clicks/impression would make these things very easy to flag as fraudulent. Right now I'm getting .5% CTR, I'd think that anything greater than 2% would trigger a fraud alert.
  • inactive, on 10/12/2007, -0/+0Oh well - don't have much sympathy for those who try to shove pop-up ads down my throat. Maybe it's just poetic justice :)
  • inactive, on 10/12/2007, -0/+0That is why I stick with Google.

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