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1156 Comments
- josereyes0, on 07/30/2008, -15/+706These are pretty effective ads, but honestly anyone who has a strong opinion over anything solely based upon others' opinions is a ***** idiot.
- inactive, on 07/30/2008, -10/+618I don't know about you dude, but from the looks of it Im just gonna skip Vista and wait for Mojave to come out.
- tricky88, on 07/30/2008, -122/+598You think it was Mac propaganda that torpedoed Vista? I think it was the horrible, terrible reviews it got upon being released, the confusing array of different levels of the OS and Microsoft's terrible string of delays and marketing snafus. And while I watched that whole commercial linked here I just kept waiting for them to show me - or tell me - what exactly was so great? That it didn't just explode in their faces? At least MSFT has lowered the level of what people expect from them.
- MCA2142, on 07/30/2008, -9/+444Go straight to the source
http://www.mojaveexperiment.com/ - Nuccio23, on 07/30/2008, -54/+404Typing this from my iMac: Great campaign, very intelligent. Interesting how people's have such strong opinions about something they've never tried, including myself when it comes to vista. Definitely changed my perception of vista by a fair degree.
- thenonhacker, on 07/30/2008, -13/+345Don't miss this one:
Try clicking "You can't please everyone" (4th link) in the Mojave Experiment site. - gwhardyiv, on 07/30/2008, -120/+381Right. Microsoft runs "ads" while Apple runs "propaganda."
YOU ARE THE IDIOT ADVERTISERS ARE TARGETING. - fullgl, on 07/30/2008, -34/+294Windows Vista! Not as ***** as everyone says!
Great ad campaign... - davethe1st, on 07/30/2008, -10/+231"But why is it faster?"
- WallnutBoy, on 07/30/2008, -7/+219You mean the userbase of Digg is a ***** idiot?
^all in good fun. - damndj, on 07/30/2008, -36/+239Where's the "pwn"? I totally must have missed it.
Also, way to make a bunch of people look like total idiots. - MaxIsBored, on 07/30/2008, -96/+290Vistas' bad rep has nothing to do with mac. VISTA WAS RELEASED TOO ***** EARLY, and as a result, it was ***** horrible. that's why everyone hates it. First impressions last a very, very long time.
- hexydes, on 07/30/2008, -22/+197I have *NO* problem with Vista. I use it every day (I also use OS X and Ubuntu almost daily as well). It is a fine OS, it looks fine, etc.
My problem is with Microsoft. OS X is super elegant. You can tell that it was designed as a whole system, and no decision is made without first considering how it will effect everything else. And while Ubuntu doesn't have that level of consistency, it has other points such as being free, EXTREMELY customizable, having arguably the best desktop effects available (thanks to Compiz-Fusion), etc. Microsoft, with their billions of dollars and unlimited resources came up with Vista. It was late, lacked promised features, at the very best keeps up with a product released six years before it (OS X), it is expensive, doesn't have any wow factors, doesn't push the envelope in any way, etc. It's basically a nicer-looking, slightly more stable Windows XP.
Microsoft, you have unlimited resources. Why don't you act like it? And no, I'm not talking about Surface. No one wants to wave their arms around all day. Here's a hint: mobile is the way of the future. Fix Windows Mobile, find a way to consolidate Windows Mobile and desktop into one system, and start pushing that.
P.S. DIGG PLEASE FIX YOUR DAMN COMMENT SYSTEM! I JUST ABOUT HAD A SEIZURE WATCHING THE COMMENT BOX JUMP UP AND DOWN. - nothugo, on 07/30/2008, -18/+189Translation: "What? Microsoft are being innovative with their adverts rather than simply reversing Apple's"
Exactly how would simply slating Macs help re-educate consumers that, actually, Vista doesn't suck mmm 'kay? - Benminnn, on 07/30/2008, -16/+173Wait, Microsoft is touting the virtues of their operating system instead of anecdotal attacks on a rival product? It's so crazy it JUST MIGHT WORK.
- jmarkgraf, on 07/30/2008, -47/+203What, no shot at the mac?
- andypop481, on 07/30/2008, -52/+188Apple's ridiculous Mac vs PC commercials are horribly misleading, What MS has here is pretty cut and dry. So yes, there is a difference.
- geniusj, on 07/30/2008, -12/+136Taking a shot at the mac would only help apple. It gives them recognition for being a real competitor.
- Mothh, on 07/30/2008, -3/+117You solved it!!! Vista is slow because of FILES. You see files are square and the tubes of the internet are round, so the files can't fit throught the tubes.
- web2pointYo, on 07/30/2008, -14/+127Now am I gonna need Mojave Home Premium Edition, Mojave Ultimate Edition, or Mojave Super Mega Bass Ass MoFo Deluxe Edition, to do all those cool things.
- thcobbs, on 07/30/2008, -6/+102I'll give you a little tip jmarkgraf...
As the leading provider of some good, you never mention your competition in an Ad. NEVER. Why give someone free press? Why give your consumers the idea that there are options to what you provide?
Only the people trying to take over the lead spot mention competitors. They do this so that you can see that they are just as good as, if not better than the leader. - contributorM, on 07/30/2008, -25/+119goes to show that windows sucks at PR. this was smart. shows that people believe what they are told. so then why didn't they tell them sooner?!?!?!
- ImmediateAction, on 07/30/2008, -4/+98"This is actually Windows Vista."
"......................but why is it faster?"
Touche salesman, touche. - Slacker1031, on 07/30/2008, -1/+94I'd like to introduce you to the majority of the population...
- JBrown99, on 07/30/2008, -53/+139The Mojave Experiment: Bad Science, Bad Marketing
http://wilshipley.com/blog/2008/07/mojave-experime ...
Though I would say it is good marketing, because most people are too dumb to think of the arguments presented. - hypnotiq, on 07/30/2008, -6/+87So they are not allowed to use a modern system for their new OS? That's retarded. Just look at the requirement for OSX....
Consumer electronics is the worst industry. The people giving advice were probably selling shoes at their last job. And asshat "consumers" often rely on their neighborhood zit face geek to tell them what to do, instead of getting off their rich asses and figuring it out themselves.
Getting advice from an IT professional about Vista vs. XP is like asking a rocket scientist which motorcycle helmet you should buy.
For some strange reason, my ***** works. Whether XP, Vista, Linux, OSX, etc. That's all I ask. Vista only sucked when 3rd party developers wouldn't get their thumbs out of their ass to build compliant drivers (Nvidia for one). But that was almost 2 years ago..... - senae, on 07/30/2008, -7/+86no, they were given a rundown of the actual features (indexing and whatnot) and not just the GUI.
also, according to the website, 22% used Apple OS's, 1% used Linux (The average Linux user would probably have unzipped their pants and peed on the interviewer for no reason, so can you really blame them?) - megamod, on 07/30/2008, -3/+81I was tired of hearing my Room mate complain about it just because she had heard so many friends that had friends that used vista and had issues with it. I'm not saying that Vista is perfect in each and every way...I'm just saying people aren't even giving it a chance.
Just like in psychology's availability theory if there's a BIAS you're more likely to only remember the things that support your bias. Like they say Good news travel fast but bad news travel faster? She had never even touched Vista but refused to install it on her machine. - LiquidIse, on 07/30/2008, -15/+83Am I the only one finding it ironic this site isn't coded in SilverLight?
- greenvortex, on 07/30/2008, -46/+112Notice how we never get to see what is on the screen. They customized the crap out of Vista Ultimate to the point where people who had used it before couldn't even recognize it. The problem is that the real Vista experience (the Vista Home Basic plus bloatware on 1GB of RAM you get with a new cheap Dell laptop) is crap. I can turn off all of Vista's annoying features and make it more usable -- but my Grandma sure can't.
- RTFishUL, on 07/30/2008, -19/+83People being stupid doesnt make their OS any better.
- im2emo4myshrt, on 07/30/2008, -2/+65"Um, ACTUALLY, Mr. Marketing 101, comparison is one of the basics of advertising."
Not if you dominate the market. Why would Microsoft want to compare itself to the inferior Apple (in terms of market share not actually capability)? That is like CBS running an advertisement saying you should watch them over The Military Channel. - joel8x, on 07/30/2008, -27/+88Here is why this whole Mojave campaign is misleading: If you were to use Windows Vista on a brand new machine without your current hardware, including printers, scanners, cameras, etc, and without 3rd party software that you use the computer for (because nobody runs an OS to run the OS, you use it to run applications), then yes - it is a great experience. If you try to upgrade your existing computer to Vista and keep all of your existing hardware and software, then you would understand why the general consensus on Vista is that it stinks. The reputation wasn't started by non-techies either. During the first year of its existence, it was the techies who were trying to integrate it into current setups that started the hate-ball rolling. This focus group proves only that focus groups can be used to prove whatever point you want to prove without any real-world data.
- nugx, on 07/30/2008, -52/+113I run a ***** of different OSs on a bunch of different machines. I have Vista on one of my boxes, and it isn't as horrible as people make it out to be. It is, however, substantially worse than XP, which kind of defeats the purpose of trying to get people to upgrade. Its Aero UI slows everything the ***** down, it has font and display issues rendering all sorts of different web pages, and the ***** auto hide on the taskbar still doesn't work 100%. Effective marketing campaign, though. This is what people need to see nowadays to be sold on something - reality ***** TV.
- valkyries, on 07/30/2008, -1/+61you mean most of this country... Well at least i do
- thwoom, on 07/30/2008, -14/+72"I'm sure if I dangled a piece of shiny aluminum in front of most of these people it would have gotten a 10 as well..."
So, most of apples product line? that explains it. - inactive, on 07/30/2008, -38/+96Well they probably did give them Vista on a brand new computer, not one full of files, so it might have been faster for that reason.
Regardless, that guys [lack of] reaction, especially his tone, was quality - thcobbs, on 07/30/2008, -11/+67^have yet to have vista crash.... suprisingly enough
- DylanClements, on 07/30/2008, -12/+65They should try letting them use the OS instead of just demonstrating it to them. Then this would seem more impressive.
- cli006, on 07/30/2008, -28/+73In the end it says, "Decide for yourself." Most people don't get a chance to decide for themselves when purchasing a new computer with this memory hog pre-installed.
I could have wowed those participants with my XP Windowblinds GUI just as much. - renegadeafk, on 07/30/2008, -29/+74The reason vista has a bad rep was at release there were tons of shoddy drivers from the likes of nvidia/realtek ect.. Although that is now largely resolved, as is the gaming performance:
http://www.extremetech.com/article2/0,2845,2302498 ...
Vista is a decent, stable os and doesn't deserve its reputation. If you want to stay with xp fine but don't go bashing and spreading stupid misinformation on the internet. - max420, on 07/30/2008, -5/+49there really isn't anything wrong with Vista, except the fact that it requires a beefier system then XP to run properly.
But now that the price of technology is going down, it is easier to afford a Vista capable system, I think you will see more and more people rockin' Vista. - slevit1, on 07/30/2008, -79/+123This commercial is slightly amusing to watch, but nothing more. Anyone who knows how to do anything with a computer will see right through this gimmick. If you look around, there's a video of a guy who was not fooled, and knew it was Vista.
For this test, they had one computer set up for people to just see a few of the features. Nobody ever said that vista didn't have any nice features. And I have no doubt that this system was optimized for the test conditions. Just because it looks pretty, or can perform good demos, does not mean that it's a solid operating system. Many people who have vista do not like vista, it is certainly not limited to those who know nothing about it. Finally, this does not touch on the fact that Vista runs on a ton of computers! One of the points of the whole mac ad campaign is that everything works together seamlessly...it's not just about the OS itself.
Buried for inaccurate/lame/deceiving/whatever.... - anmaxp, on 07/30/2008, -28/+70To Microsoft:
This is not about spin: don’t make your marketers do what your engineers couldn’t! - tomz17, on 07/30/2008, -46/+86WOW ... a bunch of uninformed morons incapable of recognizing Vista... and I'm supposed to take their opinions as credible, give me a break.
I'm sure if I dangled a piece of shiny aluminum in front of most of these people it would have gotten a 10 as well... - bjett92, on 07/30/2008, -5/+44Because nobody installed that ***** on their computers?
- puma, on 07/30/2008, -13/+51and you think Mac is winning all of its customers from the genius population with those commercials filled with misinformation and baby lulliby music playing in the background? "WOW" u db
- birch25, on 07/30/2008, -4/+42i agree wholeheartedly. i have an HP laptop and an Apple laptop and i upgraded the HP to vista a few months ago. i much prefer it to XP in almost every way. it's just an all around better experience (i did join the vista club after a lot of the hardware compatibility issues were ironed out). i still don't love windows, but vista is a step forward, not backwards.
- BlueSkyfish, on 07/30/2008, -8/+46It didn't work out so well for them when they ran the anti-linux "Get the facts" campaign. They made outlandish statements like Linux costs $200 more than Windows and crashes every five seconds. Tech sites started reporting about it, and it just ended up generating a lot of bad press for Microsoft.
- Linkin4, on 07/30/2008, -3/+40If the link to this website was straight to that page, that would be a meme in about 12 seconds
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