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1039 Comments
- 4321234, on 09/05/2008, -16/+1520(Stolen from the comments under the article)
It's a commercial about nothing. - treblig, on 09/05/2008, -22/+800Dugg for the Bill Gates ID.
- kenkyomausu, on 09/05/2008, -121/+649............................................________
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..................................., - nekaidesigns, on 09/05/2008, -50/+451I dunno, I thought it was sort of funny ... *ducks*
- inactive, on 09/05/2008, -49/+427The ad does make sense.
This makes them not douchebags. So they beat mac.
Everybody was expecting them to respond to the mac ads with the gay guy and the accountant. Instead, they just went about their regular business. - DIGGADEEP, on 09/05/2008, -43/+405the cake...its a lie!
- shahruz84, on 12/17/2008, -21/+354After watching this, I want a churro.
Is that was Microsoft was after? - inactive, on 09/05/2008, -21/+348Two normal guys, with nothing special about them at all. So normal that they shop at a discount shoe store and eat churros.
It is very subtle, but it is the exact opposite of the Get a Mac adds, which are targeted at people who want to think that they are special. This add is a profound indictment of the whole apple brand. - thakur01, on 04/27/2009, -37/+323This was commercial 1.0, there will be other failures like commercial 95, 98 and me. Commercial XP will make the cut and will be loved by all, only to be pushed to the side by commercial vista ultimate edition - which everyone will hate.
- gllopc, on 09/05/2008, -6/+278Dugg for citing the original source.
- Ragzouken, on 09/05/2008, -11/+256So this is a Shoe Circus ad?
- koolgiy, on 09/05/2008, -20/+235I just like how hes a billionaire and hes shopping at a discount shoe store.
- palehorse864, on 09/05/2008, -14/+224The person who cares most what OS Jerry uses...
... is Kramer. - Oddish, on 09/05/2008, -9/+199I agree with one of the commenters (d00b) at Engadget.
Quote:
"It's a set-up ad for a multi-episode roll-out. This skit introduces the characters and establishes the mood & tone for their relationship. Think of it as a first act in a serial."
Quote:
"The point here is to begin to create rapport with the audience. Remember, the objective is to persuade you to like Vista (better). Jumping straight off into a sales pitch will hardly do that, especially that most of us already know Vista and have an opinion about it. This isn't an expository ad for a new, unknown product where you can just rattle off some stats & pretty pictures.
Changing people's formed opinion is hard. I expect several more of skits like this, to establish empathy and likeability for the characters, before getting into any specific product endorsements. Gates & Seinfeld are naturally likeable personalities, so they have a head start, but it's still an uphill battle." - LucasVB, on 09/05/2008, -27/+204Note that by "high quality", he means the image is better. The ad still sucks.
- OSXpert, on 09/05/2008, -14/+170No, the ad didn't make any sense with regards to selling a product, but Microsoft's goal is to try and shed their image as a monolithic, evil, etc. company. The ad was just supposed to show that Microsoft can be silly. Anyhow, I've never bought a Microsoft product and don't plan on it, but I enjoy Jerry Seinfeld, I think its cool that Bill doesn't take himself too seriously, and I like nonsensical humor, so I enjoyed the ad. Meh.
- dn11, on 09/05/2008, -12/+166For a second there I thought they weren't even going to mention the product. Is this going to be some sort of ongoing storyline? Bill takes Jerry home and teaches him how to use Vista or something? "What's the deal with UAC Bill?"
- tzon, on 09/05/2008, -14/+156I'm Steve Jobs and I approved this ad.
- subzeroash, on 09/05/2008, -5/+141http://www.microsoft.com/windows/ for the high quality version
- virtualonliner, on 09/05/2008, -40/+175Microsoft's response. http://www.techcrunch.com/2008/09/04/microsoft-ads ...
"Today, we are kicking off a highly visible advertising campaign. The first phase of this campaign is designed to engage consumers and spark a new conversation about Windows – a conversation that will evolve as the campaign progresses, but will always be marked by humor and humanity. The first in this series of television ads airs initially in the U.S., and it aims to re-ignite consumer excitement about the broader value of Windows."
I really hope they do a better job in subsequent ads. First was a total suck ass.
(Sorry for reposting my comment). - SnotRag, on 09/05/2008, -4/+102Just found myself in the shower fully clothed - Not sure why !
- MacParrot, on 09/05/2008, -14/+112OK, there were moments that I laughed out loud. Gates adjusting his shorts to signal that MS was creating a cake-like computer, his shoe discount card good for points, the people outside watching more interested in the shoes than in Jerry or Bill...
Not bad. To everyone complaining that it didn't have much Microsoft or Vista in it, relax. It's an opener. The opener is to drag you in to see what else they might do. Heck, I'm a Mac guy and I want to see the next spot (which is more than I can say about the Mojave ads) - Greengoo, on 09/05/2008, -2/+98These pretzels... are making me THIRSTY!
- energyblue, on 09/05/2008, -3/+94How did you manage to spell "profound indictment", yet got "add" wrong?
- JPJones, on 09/05/2008, -33/+123They really showed Apple with that one. Whew, what a doozy.
Should be called clown shoes. - DangerCollie, on 09/05/2008, -22/+109I think the commercial does a really good job of reflecting the essence of Windows: It costs a lot of money, is totally confusing and doesn't work.
If that's the message those are great commercials. - Lunacy182, on 09/05/2008, -5/+89Yeah same here. It was rotflmao funny. But I chuckled at a couple parts. I also like that it wasn't an attack commercial filled with lies.
- StuartGibson, on 06/14/2009, -1/+83And, like most people, you forgot about Commercial 2000, which was underappreciated yet loved by all who knew its touch, for it did not need eye-candy to impress.
- StuartGibson, on 06/14/2009, -1/+83I can envision the conversation now:
"Hey, did you see Seinfeld in that advert last night?"
"Yeah, who was that old guy he was with?"
"Bill Gates, the guy that used to run Microsoft."
"Oh, right. What was it about?"
"Dunno, want to get some churros?" - inactive, on 09/05/2008, -23/+102I thought it was great. We were all expecting really obvious retaliation, directly refuting the Mac ads using low-hanging fruit like 'LOL games'. There are some subtle jabs in this one and it showcases Jerry's/Larry David's sense of humor.
- StuartGibson, on 06/14/2009, -12/+89Perchance had you also been drinking during the Giants/Redskins game?
- homer4199, on 09/05/2008, -35/+111Watched this during the Giants/Redskins game. It was hilarious
- pandaro, on 09/05/2008, -2/+76You were still thinking about shoes, weren't you?
- kingp, on 09/05/2008, -16/+85. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . _________
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/ : : : : : -, :¯’’’’’’’’’’’¯ : : _,,-~’’ : : : : : : : : : : : : : :| : : : : : : : : : - seltaeb4, on 09/05/2008, -67/+134Just when I think Microsoft can't screw up any more badly than they have, they come through and surprise me.
- jonathandyer, on 09/05/2008, -6/+71I seem to be the only one who thought the ad was funny.
My favourite part was when they just sat there nodding. - inactive, on 09/05/2008, -2/+61The apple switch ads do a better job of making the windows platform more appealing than this.
- IHaveIssues, on 09/05/2008, -0/+58and has a points card.
- IHaveIssues, on 09/05/2008, -0/+57I think you may have something there.
- Jhiaxuz, on 09/05/2008, -2/+58I enjoyed it. Surely not what I was expecting but it's just so......odd and it captures the Seinfeld essence of "something about nothing" while not being smug dicks ala Apple.
- brstilson, on 09/05/2008, -0/+53It's obviously for The Conquistador.
- championchap, on 09/05/2008, -0/+47I duno, i think it's pretty funny that he scheduled a retreat for the Microsoft execs on Mothers day.
- xjonnyx134, on 09/05/2008, -5/+51/sigh... it actually works.
- djgreedo, on 09/05/2008, -2/+46Steve Jobs does use Vista at home. He has no choice since his Zune won't work on a Mac.
- Spartan970, on 09/05/2008, -1/+45I'm a pretty avid Mac user, but I thought this commercial was great. Of course, I work in Advertising.
Computers are a tool, not a religion. All the fanboys need to get a life. - das7282, on 09/05/2008, -2/+45That was my first impression when I saw it... "It's probably a prelude to more commercials with more substance..."
- Wetzilla, on 09/05/2008, -4/+46Yeah, those windows drivers I've never had to pay for are so much more expensive than the linux ones.
- Dgen_X, on 09/05/2008, -0/+40He was talking about the mug-shot...
- physco827, on 09/05/2008, -3/+42*****.....
- celotil, on 09/05/2008, -0/+39I can imagine Churro sales going through the roof, while Vista continues to slide ...
What the hell is a Churro anyway? -
Show 51 - 100 of 1057 discussions
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