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The Costs of Under Pricing Your Design Services
mostinspired.com — Many web designers fall into a trap by pricing their services lower than they should, which can have a serious impact on their business. Here is a quick look at the many different ways that under pricing your services can hurt you.
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- kiddhustle, on 05/19/2008, -0/+0So very true. Will bear this in mind the next time I line up a project for someone....
- traphik, on 05/20/2008, -0/+2This doesn't seem to be the case for most designers. A hand full of the "good" designers I've contacted rates start at $75 to $100 an hour. I find this quite funny because at one point and time designer and programmer income was pretty equal. Today you see programmers working at $10 to $25 an hour. As an experienced programmer I get quite a few clients expecting my rates to be that low. The most I have been able to charge is $50 an hour. It's sad because I want to endeavor my own project but can't afford a damn designer to work along side me.
- emd5005, on 05/29/2008, -0/+1This is a great post...coming straight from college to a freelance life, it was very, very hard to justify myself charging so much for my services. But when I saw what others were charging, and that my work was comparably better than there's, I was able to bump my rate up to a more accurate and fair price for both me and my customers.
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