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NBA Launches YouTube Contest

mashable.com — The “Post Up the NBA” competition is asking fans to submit clips of their best basketball moves and rate clips posted by others.

Who dugg this? Made popular Feb 27, 2007

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  • canewediggit, on 10/12/2007, -1/+11do you think i can win with- pick up beer, sip it, yell at van gundy for not playing bonzi, bitch about yao being a pansy, and wrapping it up with questioning tracy mcgrady's manhood?

    anybody else want to watch that? yeah, didn't think so.
  • polyGone, on 10/12/2007, -0/+5It's got potential.
  • Piracy, on 10/12/2007, -1/+6Why cant you guys instead of linking to the damn blog, link to the actual page where the freaking entire topic resides. Dont link to some ***** site with the story, link to the actuall page, this time being YouTube. I dont want to read the page long article, I want to see what the digg was about and does.
  • Heretic121, on 10/12/2007, -1/+5Gotta say its good to see a major entertainment association especially a sports one to embrace YouTube as appose to trying to kill it.
  • canewediggit, on 10/12/2007, -0/+3like when they announce it with a press release and have their branding on the site?
  • leftfoot, on 10/12/2007, -2/+4Could I cry like Dwayne Wade, and *still* be called a leader?
  • inactive, on 10/12/2007, -0/+2I could see this going horribly wrong....like the thing that happened to Shawn Livingston last night.
  • jsballardx, on 10/12/2007, -1/+3We can post a video of Dwayne Wade sucking Dick Javey's penis before game 3 of the finals.
  • pinab, on 10/12/2007, -0/+2How about that George Takei clip, eh?

    Hahahaha.
  • jordan314, on 10/12/2007, -0/+2Cool, but no one from digg is going to win this.
  • slrranma, on 10/12/2007, -1/+2If I dislocate my knee like Shawn Livingston of the clippers, will you rate my clip?
  • Lemon, on 10/12/2007, -0/+1David Stern is a very smart man. Believe that.
  • lcohiomatty86, on 10/12/2007, -1/+2it is very amazing to see this company embracing technology and the internet, instead of being like a certain company and suing their customers.
  • cramd, on 10/12/2007, -1/+2
    The NBA must not have received the memo from Comedy Central, RIAA, and MPA, stating that one should not embrace the desires of their "fans/customers" by taking advantage of new marketing techniques.

    Why in the world would the NBA chose to get their fans involved in any capacity? The next thing you know there might be some people that will watch their games live or on TV, even worse these people might purchase NBA licensed product.

  • lilflipm42, on 10/12/2007, -0/+1yes its called AND 1 street teams.
  • Lemon, on 10/12/2007, -0/+1Sorry guys, that's *****. What kind of 'advertising' or 'content boost' does the nba get out of this other than 10,000 14 year olds doing trampoline dunks? The NBA is already uploading it own vids of game action and highlights to youtube, albeit slowly and severely lacking in information (game dates etc).

    This is simply a comp to build up recognition of the NBA youtube channel and trying to build a youtube community around that - NOT to leech on other peoples content but to PROMOTE their own.
  • leftfoot, on 10/12/2007, -0/+1T-mac has a cooch?

    Maybe if he didn't miss so many 3's...
  • ShBm, on 10/12/2007, -0/+1I hope someone with mad video editing skills schools these fools. You could fake some insane stuff.
  • tonton2012, on 10/12/2007, -1/+1http://www.influks.com/post897.html
  • bprice57, on 10/12/2007, -1/+1how about barkley kissing that old dude. that was odd
  • zilch2k, on 05/10/2009, -0/+0A little late but Ryan Moore won the contest.

    http://wwww.fitnessforsports.net
  • Hooger158, on 10/12/2007, -2/+2You guys who think that the NBA is embracing YouTube are clueless. This doesn't mean they are treating their content differently than the other entertainment companies. They just want you to contribute YOUR footage to them for free so they can use it to promote their league. You don't even win anything. It's like a record company saying "send us your best song that you've produced independently, and we will put it on our album."

    Don't believe me? Check out this from the official press release:

    "YouTube and the NBA have extended their partnership beyond video footage and community building. As part of the agreement, the NBA will join the growing number of content partners taking advantage of YouTube’s “Claim Your Content” program. This features a content identification and reporting system for user uploaded videos, allowing the league to identify its copyrighted content. The NBA will have the option to remove content from YouTube or share in the advertising revenue generated, if any."

    http://www.nba.com/news/youtube_070226.html
  • incode, on 10/12/2007, -0/+0Amen... blog spam sux
    http://www.youtube.com/nba
  • kiko21, on 10/12/2007, -0/+0I like the move Ron Artest put on a fan a year ago or so..... wonder if I can win with that.
  • inactive, on 10/12/2007, -0/+0looks like my time to shine with a 720 dunk
  • jekamtor, on 10/12/2007, -0/+0I'd be interested to see how much real NBA action is included on there... NBA.com originally had (some) downloadable videos, which were so tiny you could hardly make out what was going on. Now they have "NBA TV" which requires you to be able to read the hideous, non-saveable and proprietary windows streaming media format. They are so paranoid about releasing any video, I would say that this would be 90% user generated (which YouTube had anyway). The rest will probably be boring "behind the scenes stuff", propaganda (eg NBA cares, international NBA stuff) and a few highlights.
  • operand, on 10/12/2007, -1/+0only if I get to hit your shoulder similar to what he did.
  • robojames, on 10/12/2007, -1/+0well said hooger.

    participants get:
    -"fame" of being the official NBA YouTube basketball monkey
    -maybe a free prize worth basically nothing compared to NBA's quarterly profits

    NBA gets:
    -free labour
    -free content
    -free advertising

    you do all the work, the NBA profits. good job YouTubers.
  • deathhand, on 10/12/2007, -3/+1They dont need to spend millions on a advertising campaign they can just use a resource that is free and generates buzz.(youtube)

    I hate viral marketing it just seems so sneaky and it scares me when I dont know when I am being targeted.

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