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Lexus sues yet another porn star with same name

jalopnik.com — Lexus has sued a second porn star this year over trademark infringement over use of the name "Lexus." This time, the gay porn star being sued claims he was named after the "Greek god 'Lexus'." Who knew there was a Greek god named after Toyota's luxe brand?

Who dugg this? Made popular Dec 10, 2007

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85 Comments

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  • Genjeta, on 12/10/2007, -6/+79I was gonna say "pics or it didn't happen", but then I realized it was gay porn....
  • Jazzillion, on 12/10/2007, -3/+69...One of Lexus's inside sources said, "There will only be one Lexus out there ***** men's asses for money, and that's us."
  • greenlight2001, on 12/10/2007, -0/+45... so you want video instead?
  • hayzeus, on 12/10/2007, -1/+35As the parent of two young twins, Chevelle and Pinto, I find this case truly appalling.
  • Paperthin, on 12/10/2007, -0/+30let's keep him at zero at get him confused...
  • Dumbledorito, on 12/10/2007, -0/+20The Zeus had electrical problems, the Prometheus was a fire-trap, and the Apollo just plain ran too hot. They stuck with chariots just to be practical.
  • Sornos, on 12/10/2007, -1/+19Make him neutral!
  • trenchcoat, on 12/10/2007, -0/+17Do you know how many strippers they're going to have to sue?
  • everfalling, on 12/10/2007, -0/+16http://www.godchecker.com/pantheon/greek-mythology ...

    no such god. this guy is *****... i mean...legally...
  • MrSarcasm, on 12/10/2007, -2/+16I was going to google for her, but if it's him... no thanks.
  • SpiroPope, on 12/10/2007, -0/+13To set the record, you need to be an outstandingly accomplished knob. You, sir, struggle to reach the level of a mediocre knob.
  • PunkPortrais, on 12/10/2007, -0/+11This is a damn shame if you ask me. Sue the bastards. Now if you'll excuse me my daughter Corolla wants to watch Power Rangers.
  • inactive, on 12/10/2007, -1/+12LOL, there is no greek god named "Lexus"
  • jebus123, on 12/10/2007, -0/+11Lexus owns the name as it applies to cars. Unless they are in the porn business too, then they don't have a case. see nissan.com
  • pintomp3, on 12/10/2007, -1/+11then you realized you already had some?
  • techweenie1, on 12/10/2007, -1/+11So it's okay to deny the obvious but only if you find it racist?
  • Dumbledorito, on 12/10/2007, -6/+15A lot of "urban" parents will name their kids after luxury cars. My wife taught more than 3 girls who were named "Alexus" (a Lexus).

    I wonder if they pay a finder's fee?
  • aspec, on 12/10/2007, -0/+9Only if they ***** for money.
  • Antixian, on 12/10/2007, -6/+14i saw a girl named Shavell on a tv show the other day. what's next pinto? btw can you guess what ethncity she was?
  • insllvn, on 12/10/2007, -0/+7You have got to be ***** me.
  • Jakyll, on 12/10/2007, -0/+7Can you spank Pinto without him blowing up?
  • chubbybubba, on 12/10/2007, -0/+7Maybe porn stars should go for a a name of a less expensive car. Like Scion or Hyundai. Or even a Green pornstar named "Prius Johnson" or Insight Locklear.
  • litolist, on 12/10/2007, -0/+7Well, google "Lexus Locklear".
  • digggggggggg, on 12/10/2007, -2/+9Yeah, "urban" parents tend to name their kids after things they don't have.
    Mercedes, Alexus, Porscha, ... Car insurance...
  • sirbeta, on 12/10/2007, -0/+6Of course you could just say that Alexus is another (yet strange) way of saying Alexis, considering there were people named Alexus before the brand even existed. I would feel sorry for anyone named directly after a car though, or other object (cough)Turok(cough).
  • IndigoMoss, on 12/10/2007, -0/+6Man I bet the kid named Pinto is jealous of the one named Chevelle.
  • dafragsta, on 12/10/2007, -0/+6The God of Bling
  • RedHerringHack, on 12/10/2007, -0/+6Hummer.
  • Nougat, on 12/10/2007, -0/+6I'm naming my next kid F350.
  • noahhoward, on 12/10/2007, -0/+5Yeah algorithms are amazing alright.
  • djdole, on 12/10/2007, -0/+5The company is only making it worse for themselves by bringing it to the public's attention, and associating their name with porn.
    I doubt anyone before these suits would immediately think "PRON STAR!" (or admit so) when they hear "Lexus".
  • khyberkitsune, on 12/10/2007, -0/+4*****, forget the strippers, the pimps aere gonna have to start changing their names!
  • richardbeasimer, on 12/10/2007, -2/+5Don't worry about it: he's a twink. (Lexus, that is.)
  • chinolofus, on 12/11/2007, -0/+3picks of his ***** meat sandwich or it didnt happen.
  • Dumbledorito, on 12/10/2007, -0/+3I predict a "community service" form of punishment.
  • thecatcantalk, on 12/10/2007, -0/+3Umm, no. There was no such Greek god. 'Lex' is Latin for 'law' (e.g., "rex est lex" = "the king is the law"), and Lexus is a car. But according to Toyota, their 'Lexus' name has no specific meaning, aside from being a combination of the English words 'luxury' and 'elegance'.
    But there IS an incredibly beautiful, straight, female porn star named Lexus, if anyone cares. I always figured she called herself Lexus because she looked like such a smooth, luxurious ride. About gay porn I dunno.
  • darkciti2, on 12/10/2007, -0/+3LEXUS is an acronym that stands for: Luxury EXport U.S. (by Japanese automaker Toyota)
  • pintomp3, on 12/10/2007, -0/+3hey, my name is pinto
  • dafragsta, on 12/10/2007, -0/+2Dude.. 62 diggs is plenty. Anything that hits 20 diggs or more will likely have a little time on the front page, assuming those 20 diggs come in the first 24 hours. It's when they hit the front page WHILE the story only has 20 diggs that it starts to look like favors for favors, wink-wink, nudge-nudge, saynomore.
  • aspec, on 12/10/2007, -10/+12I'll have you know that people of all races are capable of naming their children something asinine. Don't be a bigot.
  • Gizza, on 12/11/2007, -0/+2Wow, way to not even read the description of the story.

    1. It's a male gay porn star.
    2. Most porn starts don't use the birth name.
  • HannibalLecter, on 12/11/2007, -0/+2Wouldn't that be Trademark and Trade Dress laws, in this case?
  • Ricky8765, on 12/12/2007, -0/+2Grow a sense of tumor... humor, I meant humor
  • RedHerringHack, on 12/10/2007, -1/+3Hahahahaha.
  • xyqxyq, on 12/10/2007, -0/+2There is no bad publicity.
  • Smokersroom, on 12/10/2007, -0/+2Spastic...
  • Raian, on 12/10/2007, -0/+2From this site: http://www.cojoweb.com/ref-origin_of_company_names ...

    "Toyota labeled the program to develop a luxury car for the United States as Luxury Export to the U.S. When it came time to choose a name for the car the company just shortened the working title."
  • gijoel, on 12/11/2007, -0/+2What makes a man turn neutral Kiff? Money, power, women? Or was he born with a heart full of neutral?
  • MxM111, on 12/10/2007, -0/+2not only legally...
  • smackafiyah, on 12/10/2007, -1/+2Imagine his real name is "Alexus"...in fact don't imagine that
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