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AliExpress reportedly tests Elite VIP program in some markets

The Information reports that Alibaba’s shopping site is testing Elite to attract and retain high-spending customers, citing a person with direct knowledge of the effort.

TI
1 Source, 9h ago, first seen 9h ago

TLDR

The Information reports that AliExpress is shifting from ultra-low prices toward branded goods and premium services as it focuses more on profitability. It says the Elite VIP program is being tested in some markets and is expected to reach 1 million members by the end of 2026.

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1 Source, first seen 9h ago

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Combined views

5.7K

1 Source, first seen 9h ago

6 likes

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1 Source

@theinformationAlibaba’s AliExpress is shifting from ultra-low prices toward branded goods and premium services as it focuses more on profitability. Its new Elite program is expected to reach 1 million members by year-end. Full story: https://thein.fo/4hHhGxs
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    1 Source

    @theinformationAlibaba’s AliExpress is shifting from ultra-low prices toward branded goods and premium services as it focuses more on profitability. Its new Elite program is expected to reach 1 million members by year-end. Full story: https://thein.fo/4hHhGxs
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