Asian brands expand in Tokyo’s high-end shopping districts amid record rents in three areas

Nikkei Asia reports South Korean label Matin Kim opened a Harajuku store in April and Thai fragrance brand Panpuri opened an Aoyama flagship in August. Citing CBRE, it says average contract rents hit records in Ginza, Omotesando-Harajuku and Shibuya in April–June 2026. CBRE’s survey found Asian brands accounted for 17.5% of companies seeking roadside stores within a year in major Japanese cities as of June, up from 9.3% in June 2025.