Bloomberg says Apple is rolling out new products and improved versions of older ones.
Bloomberg said on October 13, 2026, that Apple was rolling out new products and improved versions of older ones that week. Investors were unsure whether the rollout would be enough to boost one of the market's most expensive stocks.
276.5K
12 Sources, first seen ago
Apple unveiled the HomeView smart-home display on Tuesday as the centerpiece of a broader push into connected-home hardware.
The HomeView starts at $299 and is scheduled to ship next month. It has a 7-inch screen, can sit on a tabletop or mount to a wall, and uses facial recognition to tailor information to different household members. Apple showed the device using its upgraded Siri AI to handle requests and control products such as doorbells, thermostats and smart locks.
Apple also refreshed its HomePod speaker and Apple TV devices, while LG and Schneider Electric developed compatible doorbells, cameras and thermostats with the company. Apple said HomeView will not be sold in the European Union because Siri AI remains unavailable there under EU regulations.
HomeView puts Apple in more direct competition with Amazon's Echo products and Google's Nest Hub. Reuters noted that Apple has spent about a decade in connected-home technology without major success, while rivals have built broader hardware lineups.
The $299 starting price also places HomeView above Amazon's $199.99 Echo Show 8 and Google's $99.99 Nest Hub.
A Bloomberg post framed the launch as part of a week of new and refreshed Apple products, but said investors were unsure whether the lineup could lift one of the market's most expensive stocks.
That concern comes as investors look more closely to hardware sales for growth while Apple's services revenue faces regulatory pressure. Paolo Pescatore, an analyst at PP Foresight, told Reuters that the opportunity is considerable but adoption will depend on reliability, trust and ease of use. He said AI alone would not persuade households to buy more devices. Apple shares were up fractionally in Tuesday trading.
@businessApple is rolling out a slew of new products and improved older ones this week, but investors are unsure if it will be enough to boost one of the most expensive stocks in the market https://www.bloomberg.com/news/articles/2026-10-13/apple-needs-phones-and-smart-homes-to-revive-pricey-stock?taid=6acdf0c2f6e6430001068ef9&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter
@BusinessTimesApple rolls out new phones and smart home devices to revive pricey stock https://buff.ly/morV3ja@businessApple is rolling out a slew of new products and improved older ones this week, but investors are unsure if it will be enough to boost one of the most expensive stocks in the market https://www.bloomberg.com/news/articles/2026-10-13/apple-needs-phones-and-smart-homes-to-revive-pricey-stock?taid=6acdf0c2f6e6430001068ef9&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter@BusinessTimesApple rolls out new phones and smart home devices to revive pricey stock https://buff.ly/morV3ja@businessApple is rolling out a slew of new products and improved older ones this week, but investors are unsure if it will be enough to boost one of the most expensive stocks in the market https://www.bloomberg.com/news/articles/2026-10-13/apple-needs-phones-and-smart-homes-to-revive-pricey-stock?taid=6acdf0c2f6e6430001068ef9&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter@BusinessTimesApple rolls out new phones and smart home devices to revive pricey stock https://buff.ly/morV3ja@businessApple is rolling out a slew of new products and improved older ones this week, but investors are unsure if it will be enough to boost one of the most expensive stocks in the market https://www.bloomberg.com/news/articles/2026-10-13/apple-needs-phones-and-smart-homes-to-revive-pricey-stock?taid=6acdf0c2f6e6430001068ef9&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter@BusinessTimesApple rolls out new phones and smart home devices to revive pricey stock https://buff.ly/morV3ja
—
Not ranked yet
—
Not ranked yet
