Chinese TV studios’ push for higher licensing fees and overseas remakes
Caixin reports that a cooling domestic market and thin margins are prompting Chinese TV studios to rethink how they sell shows abroad, moving beyond deeply discounted deals.
TLDR
Chinese TV studios are overhauling their international strategy as they confront a cooling domestic market and thin margins, Caixin reports. The publisher describes a shift from discounted sales toward top-ranking Netflix hits, higher licensing fees and remakes by local studios across Asia and Latin America.
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