Amazon Spent $22.4 Billion on Content in 2025, Up 10%, Surpassing Netflix

Amazon increased its spending on video and music content by 10% in 2025, reaching $22.4 billion, as detailed in its annual SEC filing. This investment supports its Prime Video and Amazon Music services, with a focus on live sports and original series to attract and retain subscribers. The company also plans to increase its total capital expenditures by 50% to $200 billion in 2026, emphasizing AI and cloud computing.