CNET reports Instagram now mandates a visible AI-generated profile label on accounts that feature synthetic people. The rule applies to fake models and aims to show viewers they are not human. The social media company presented the step as a way to identify such accounts clearly. Sources in the packet contain no details on when the requirement started, how it will be enforced, or which accounts have already received the label.
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The platform targets accounts with synthetic people to increase transparency for users.
CNET reports Instagram now mandates a visible AI-generated profile label on accounts that feature synthetic people. The rule applies to fake models and aims to show viewers they are not human. The social media company presented the step as a way to identify such accounts clearly. Sources in the packet contain no details on when the requirement started, how it will be enforced, or which accounts have already received the label.