/Tech7h ago

Pogo launches an AI market research platform using transactional verification to prevent survey fraud and verify buyers

The tool leverages a network of 3 million consumers

12255438319479.1K

#305

Original post

Robert Scoble#305

Dom Wong@domwong

The dirty secret about consumer research? It’s overrun by fraud.

Survey bots. People lying to qualify for interviews.

Today, Pogo is launching the world’s only AI researcher that lets brands talk to verified buyers of any product - at scale, in hours.

Backed by $32M to date.

For 6 years, we’ve built the consumer network that makes research with real, verified buyers possible:

• 3M+ opted-in U.S. consumers • Visibility into 1 in every 150 U.S. shopping trips • $470B in observed transactions • Ranked #1 Loyalty App in the U.S. by Newsweek, two years running

Watch the full story 👇

7:30 AM · Jun 9, 2026 · 487.3K Views

/Tech7h ago

Pogo launches an AI market research platform using transactional verification to prevent survey fraud and verify buyers

The tool leverages a network of 3 million consumers

12255438319479.1K

#305

Original post

Robert Scoble#305

Dom Wong@domwong

The dirty secret about consumer research? It’s overrun by fraud.

Survey bots. People lying to qualify for interviews.

Today, Pogo is launching the world’s only AI researcher that lets brands talk to verified buyers of any product - at scale, in hours.

Backed by $32M to date.

For 6 years, we’ve built the consumer network that makes research with real, verified buyers possible:

• 3M+ opted-in U.S. consumers • Visibility into 1 in every 150 U.S. shopping trips • $470B in observed transactions • Ranked #1 Loyalty App in the U.S. by Newsweek, two years running

Watch the full story 👇

7:30 AM · Jun 9, 2026 · 487.3K Views

Sentiment

Many users are excited about Pogo's launch of an AI Researcher for verified buyers at scale because they see it as a genius low-friction way for businesses to understand customers and praise the team's execution.

Pos

95.7%

Neg

4.3%

25 comments with sentiment.

Cluster Engagement

Posts from X

Most Activity

VIEWS7.2K

Dom Wong@domwong

Pogo was founded with a simple belief:

People should earn from their own data.

3M+ Americans use the Pogo app to earn by connecting data that reflects their everyday lives: card purchases, receipts, app usage, location, and more.

In return, users earn rewards, find savings, and get paid for sharing their opinions with brands.

That trust is the foundation of everything we’re launching today.

7h7.2K372

BOOKMARKS6RETWEETS10

Not Jerome Powell@alifarhat79

@domwong How about an AI review for my printer?

6h3.9K276

LIKES134REPLIES9

greg@greg16676935420

@domwong Sorry mom I can't make it to your birthday party today. I have 10 hours of hot dog interviews scheduled today

6h5.3K1341

Soleio@soleio

Launch days are the best days.

@joinpogo now let’s you talk to verified buyers of your product (or any product!) at scale, in mere hours. This is an extraordinary tool for brands and builders.

Give it a free trial, it feels like the future:

Dom Wong@domwong

The dirty secret about consumer research? It’s overrun by fraud.

Survey bots. People lying to qualify for interviews.

Today, Pogo is launching the world’s only AI researcher that lets brands talk to verified buyers of any product - at scale, in hours.

Backed by $32M to date.

For 6 years, we’ve built the consumer network that makes research with real, verified buyers possible:

• 3M+ opted-in U.S. consumers • Visibility into 1 in every 150 U.S. shopping trips • $470B in observed transactions • Ranked #1 Loyalty App in the U.S. by Newsweek, two years running

Watch the full story 👇

4h1.5K95

Dom Wong@domwong

We’re hiring.

Come build with us: https://www.joinpogo.com/careers

7h3.8K213

Dom Wong@domwong

Pogo’s visibility into 1 in every 150 U.S. shopping trips lets brands find the exact people they need to understand.

Waymo riders who stopped using the service. Buyers of the new Chomps meat stick flavor at Target. Users who switched from ChatGPT to Claude.

The same day McDonald’s Arch Burger went viral, Pogo already had thousands of verified buyers our AI moderator could interview.

Dozens of leading consumer brands, consulting firms and investment funds already trust Pogo with their most critical consumer research.

Try it for yourself: https://www.joinpogo.com/request-free-study

7h6.5K341

Dom Wong@domwong

If we do our job right, Pogo becomes the world’s most trusted source of human truth: what people actually bought, and the story behind why.

The result is a better system for everyone: smarter decisions for businesses, better products for consumers, and a new way for people to earn from sharing their lived experiences.

More on the story behind Pogo and our $32m in funding from @joshbuckley , @TheChainsmokers , @lennysan , @HarryStebbings , @ashleymayer , @blader , @delk , @chughesjohnson , and dozens of founders we admire.

https://www.joinpogo.com/fundraising

7h5.7K331

World of Engineering@engineers_feed

@domwong the insight here is that you can't fake being a buyer. solves the core integrity problem in consumer research.

6h3.3K71

Chris Kong@ckongvc

Amazing to see how much this company has built its network to launch this product.

Dom Wong@domwong

The dirty secret about consumer research? It’s overrun by fraud.

Survey bots. People lying to qualify for interviews.

Today, Pogo is launching the world’s only AI researcher that lets brands talk to verified buyers of any product - at scale, in hours.

Backed by $32M to date.

For 6 years, we’ve built the consumer network that makes research with real, verified buyers possible:

• 3M+ opted-in U.S. consumers • Visibility into 1 in every 150 U.S. shopping trips • $470B in observed transactions • Ranked #1 Loyalty App in the U.S. by Newsweek, two years running

Watch the full story 👇

4h94841

Chase Passive Income@chasedownleads

@domwong Fraud and survey bots are great passive income hacks

5h8989

weisser@julianweisser

@domwong Talk about playing the long game. Incredible to see the work the team has put in over the last 6.5 years since ODF2 to get to this place.

This is going to be huge for businesses seeking insights and individuals looking to monetize their own data.

6h3157

Not Kevin Warsh@Not_KevinWarsh

@alifarhat79 @domwong *My printer

6h743

Lenny Rachitsky@lennysan

@domwong Let’s gooooiooooooo

7h1.3K5

Ryan Delk@delk

@domwong So underrated.

6h2722

Historic Vids@historyinmemes

@domwong This is a genius concept, well done!

6h2.7K4

Pete@nonmayorpete

@domwong Very cool!

6h2162

Oskar Melking@oskarmelking

@domwong Proud of this moment and everything the team has accomplished so far. Let's go 🚀

7h1566

Alec Wright@GreenChipped

@domwong It only took 6+ years, 3M+ users nearly 500B transactions to make this possible! Congrats Pogo team!

6h1121

Dom Wong@domwong

@julianweisser 🙏

6h1115

Alex Marcus@_amarcus

@domwong Have always loved pogo as a user (and investor). Excited to see what it can accomplish for brands in this next chapter. Continue to be impressed by @domwong and team

6h1011