TechCrunch article reportedly lets readers question a reporter's interactive avatar

A post says readers can ask an interactive avatar of TechCrunch reporter Dominic Madori about her article on VC-funded startups engaging in fraud. According to the post, the Synthesia-built avatar draws on the article and two academic papers, can slightly rephrase that material for clarity, and says it doesn't know when it cannot find an answer. The poster sees it as a way to explore reporting beyond what fits in the written story.