Harry Stebbings Urges Founders to Handle Daily Posts Themselves
Harry Stebbings argues early-stage founders must post daily themselves rather than delegate.
Harry Stebbings states he advises major CEOs on social content and brand work. He argues early-stage founders cannot outsource their posts or claim they lack time for daily posting. Jason Lemkin replied that he prefers weekly high-quality posts over a daily struggle. Lemkin added that in B2B a strong post can last longer on LinkedIn and that consistently adding value once a week is sufficient for most.
I work with three of the largest CEOs in the world on social, content and brand. All have market caps over $100BN. All realise the importance of doing it themselves and doing it daily. So if you are an early stage founder and think you can outsource your posts, or you don’t…
Harry Stebbings Urges Founders to Handle Daily Posts Themselves
Harry Stebbings argues early-stage founders must post daily themselves rather than delegate.
Harry Stebbings states he advises major CEOs on social content and brand work. He argues early-stage founders cannot outsource their posts or claim they lack time for daily posting. Jason Lemkin replied that he prefers weekly high-quality posts over a daily struggle. Lemkin added that in B2B a strong post can last longer on LinkedIn and that consistently adding value once a week is sufficient for most.
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Jason ✨👾SaaStr.Ai✨ Lemkin@jasonlkFWIW I’d rather weekly and have it be really good rather than a daily struggle and fail And in B2B, given the longer tail of algo on LinkedIn, a strong post will last 3 weeks Daily is easy for many but brutally difficult for most If you consistently show up once a week to add…
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