Google Avoids Breakup in Ad Tech Antitrust Case
The Information reports remedies in the company's antitrust case involving advertising technology.
The Information reports remedies in the company's antitrust case involving advertising technology.
The Information posted that Google will not have to break up parts of its ad tech business after the antitrust case. The tweet states Google will instead face behavioral remedies. These remedies aim to make it easier for users to combine Google's ad tech products with offerings from competitors. The post quotes @catherineperlo1 describing the changes. The message covers the outcome of the legal action against the company's advertising technology practices and notes the shift away from structural separation.
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1 post, first seen 16h ago
The Information reports remedies in the company's antitrust case involving advertising technology.
The Information posted that Google will not have to break up parts of its ad tech business after the antitrust case. The tweet states Google will instead face behavioral remedies. These remedies aim to make it easier for users to combine Google's ad tech products with offerings from competitors. The post quotes @catherineperlo1 describing the changes. The message covers the outcome of the legal action against the company's advertising technology practices and notes the shift away from structural separation.