Jio and Apple launch new RCS pricing in India, The Economic Times reports
The Economic Times says Jio's new business messaging rates on iPhones cover marketing, transactional and one-time password messages, starting September 1.
TLDR
The Economic Times reports that Reliance Jio introduced new pricing for RCS business messaging on iPhones, with rates for marketing, transactional and one-time password messages starting September 1. It describes Apple's entry into India's business messaging market as a challenge to WhatsApp and says Vodafone Idea and Bharti Airtel are expected to join Apple's RCS ecosystem.
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