TechShopee reportedly used tiny price differences to identify who paid for orders in Indonesia
Tech in Asia argues that Sea won in Southeast Asia by solving local problems rather than copying China or the US, pointing to Shopee’s payment-identification tactic as an example.
TLDR
Tech in Asia reports that Shopee once used tiny price differences between identical products in Indonesia to identify who had paid for an order. It presents the tactic as an example of Sea’s approach to solving local problems. Its coverage of a Stripe Tour fireside chat with Sea CEO Forrest Li also explores the opportunity Sea saw in Brazil and the culture guiding the company as it scales.
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Shopee reportedly used tiny price differences to identify who paid for orders in Indonesia
Tech in Asia argues that Sea won in Southeast Asia by solving local problems rather than copying China or the US, pointing to Shopee’s payment-identification tactic as an example.
TLDR
Tech in Asia reports that Shopee once used tiny price differences between identical products in Indonesia to identify who had paid for an order. It presents the tactic as an example of Sea’s approach to solving local problems. Its coverage of a Stripe Tour fireside chat with Sea CEO Forrest Li also explores the opportunity Sea saw in Brazil and the culture guiding the company as it scales.