TechnologySmart checkout promotions and the controls brands want
Nearly half of brands already use checkout-integrated promotions, PYMNTS says. Its report with FIS examines the controls brands want before going further, including data ownership and product eligibility.
TLDR
PYMNTS describes smart checkout as matching products in a shopper’s basket with eligible offers and applying savings automatically. It says nearly half of brands already use checkout-integrated promotions. The PYMNTS Intelligence report, produced in collaboration with FIS, outlines the controls brands want before going further—from data ownership to choosing which products qualify.
Smart checkout promotions and the controls brands want
Nearly half of brands already use checkout-integrated promotions, PYMNTS says. Its report with FIS examines the controls brands want before going further, including data ownership and product eligibility.
TLDR
PYMNTS describes smart checkout as matching products in a shopper’s basket with eligible offers and applying savings automatically. It says nearly half of brands already use checkout-integrated promotions. The PYMNTS Intelligence report, produced in collaboration with FIS, outlines the controls brands want before going further—from data ownership to choosing which products qualify.
