Ford Plans Fathom EV Truck at $30,000

The Wall Street Journal reports Ford plans to launch the Fathom electric truck starting around $30,000 next year. The article states the model is the first in a line of more affordable EVs. It adds that Ford aims for 100,000 sales in the first year of production and that the truck could rank among top-selling U.S. EVs if targets are reached. The report links to an exclusive WSJ story on the vehicle.