Article Identifies Fundamental Cognitive Bias Among Product Builders

If you are a marketing leader or a sales leader, you may want to consider sending this latest newsletter post to your product counterpart or to your product-focused founder. It explains what you’ve been trying to tell them for a while.

https://shreyasdoshi.substack.com/p/the-fundamental-cognitive-bias-of?r=3k9fu

Check out this Claude chat for a comprehensive understanding of the logic error and the epistemic errors underlying this bias. It is a short read (~5 minutes), and for some product builders at the right phase in their career, it will be life changing.

https://claude.ai/share/2cc2a252-0ece-4675-a4c7-de99a10872d9

Better still, send them the Claude chat:

https://claude.ai/share/2cc2a252-0ece-4675-a4c7-de99a10872d9

@shreyas Read an uncomfortable truth about Napoleon. Before each battle, he thinks about different ways that he can lose the battle and later comes up with the plan to overcome his outcomes. Most often, our thinking is externalized and we pay very little attention to overcome our beliefs.

@shreyas A common trait I notice in great product thinkers is that almost no one thinks about their product, let alone their features. Great editorial judgement follows from that humility.

@shreyas The solution is to just get into distribution and marketing, own that too, or at least understand it well enough so you can coach that team... product is just mini ceo. always has been. you're responsible for everything.

@shreyas Agreed🙌

@shreyas Very useful to me. Thank you, Shreyas.

you might appreciate this post

"Perspective taking is available to all of us. And even those of us who have good passive empathy can benefit from using active imagination to try to deeply understand our users as human beings - whole human beings - who honestly, have a lot more going on in their lives than using our product."

https://noemititarenco.com/blog/having-empathy-for-your-users-is-easy-just-fake-it/

@shreyas Stacked together the contradiction is obvious. In hardware, each one just feels like common sense.