Report
SMU reportedly agrees to all-sports jersey patch deal with Texas Capital
Pete Thamel says it’s considered by far the biggest sponsorship deal in SMU school history.
TLDR
On October 13, 2026, Pete Thamel reported, citing sources, that SMU had agreed to an all-sports jersey patch deal with Texas Capital, a Dallas bank. He said it was considered by far the biggest sponsorship deal in SMU school history, and that the patch was set to debut for SMU football against Virginia that weekend.
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