SportsPrime Video’s Lions-Bills broadcast draws 18.6 million viewers
SBJ reports it was Prime Video’s most-watched Thursday Night Football season opener yet and its third-best NFL regular-season audience overall.
TLDR
SBJ reports that Prime Video’s Lions-Bills broadcast drew 18.6 million viewers, peaking at 21.4 million. It was the service’s best Thursday Night Football season opener yet and its third-best NFL regular-season audience overall. SBJ says the unveiling of the new Highmark Stadium helped drive strong pregame and postgame numbers.
Prime Video’s Lions-Bills broadcast draws 18.6 million viewers
SBJ reports it was Prime Video’s most-watched Thursday Night Football season opener yet and its third-best NFL regular-season audience overall.
TLDR
SBJ reports that Prime Video’s Lions-Bills broadcast drew 18.6 million viewers, peaking at 21.4 million. It was the service’s best Thursday Night Football season opener yet and its third-best NFL regular-season audience overall. SBJ says the unveiling of the new Highmark Stadium helped drive strong pregame and postgame numbers.
