Report
ABC affiliates reportedly upset by Disney’s multiplatform Super Bowl plan
Awful Announcing, citing CNBC, reports Disney plans an ESPN simulcast, several cable altcasts and a Disney+ stream.
TLDR
Awful Announcing, citing CNBC, reports local ABC affiliates fear Disney’s ESPN simulcast, cable altcasts and Disney+ stream could draw Super Bowl LXI viewers away from their stations. One station group CEO estimated that local advertising revenue associated with the game may fall 35% from last year. Disney told CNBC that streaming major live events is established practice and said ABC affiliates are important partners.
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