Report
U.S. soccer fandom grew 13% to 75.2 million in one year
FOS says Nielsen data revealed at its Tuned In summit shows MLS fandom rose 28% since 2022.
TLDR
FOS says new Nielsen data revealed at its Tuned In summit shows U.S. soccer fandom grew from 66.8 million to 75.2 million in one year, a 13% increase. Since 2022, it says, U.S. soccer fandom has grown 27%, adding 16 million fans, while MLS fandom rose 28%.
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