Report
IIHF sponsors threaten to withdraw funding if Russia is included in tournaments
German workwear brand Strauss threatens to scale back its involvement in Germany’s 2027 IIHF World Championship if Russia plays.
TLDR
Multiple longtime sponsors of IIHF-sanctioned tournaments threatened to withdraw all financial support if Russia is included. Strauss, a German workwear and utility brand, threatened to reduce its involvement in the May 2027 IIHF World Championship in Germany if the Russian national team plays.
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