SportsMichelob ULTRA to become the NHL’s official beer sponsor in the U.S.
Sportico reports that the brand’s manufacturer announced a multiyear partnership with the league.
TLDR
Michelob ULTRA is becoming the NHL’s official beer sponsor in the United States, Sportico reports. The manufacturer announced the multiyear partnership on September 24, 2026.
Michelob ULTRA to become the NHL’s official beer sponsor in the U.S.
Sportico reports that the brand’s manufacturer announced a multiyear partnership with the league.
TLDR
Michelob ULTRA is becoming the NHL’s official beer sponsor in the United States, Sportico reports. The manufacturer announced the multiyear partnership on September 24, 2026.
