Just ran the numbers on our company page vs employee advocacy posts, and it’s honestly wild. Same content, same audience targeting: Company page post: around 300 impressions, 8 engagements Employee sharing from personal profile: around 4200 impressions, 87 engagements Linke
We’ve spent the last couple of years watching the "virtual assistant" trend blow up with real people, but now these AI agents are out here navigating websites and handling tasks like they’re actually human. If your whole job is being a VA or just manually uploading products to a
I’ve been digging into some pretty heavy updates from Meta, and if you’re still "posting and praying" with external links, you’re going to want to sit down for this. The "unlimited link" era is officially getting the axe. Here’s the real talk on what’s changing right now and how
Saw some fresh data today that's honestly a bit depressing for anyone running a blog or a niche site. Apparently, as of this week, 60% of all Google searches are now officially zero-click. Basically, between the AI Overviews and the big knowledge panels, people are just gettin
Roll credits.