GTA VI’s Extended Look was reportedly designed partly as a tutorial

Take-Two CEO Strauss Zelnick says Rockstar’s 27-minute GTA VI Extended Look was partly designed as a “tutorial” to teach players how the game works while still entertaining them, according to comments shared by a user citing GamesBeat. He also argues that bad marketing can turn people off, while good marketing can create more excitement. His stated goal is to turn awareness into excitement and make people who don’t know about a game aware of it.