Sony makes 59% more per active PlayStation user than in PS4 era, IGN reports

IGN reports that Sony is making 59% more money per active PlayStation user than during the PS4 era, citing data compiled by Niko Partners’ Daniel Ahmad. IGN says that translates to $230 more spent by the average active user than in 2018. The outlet also reports an analyst’s view that Sony is marketing the PS5 less aggressively because it is making more money from PlayStation users in the PS5 era.