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Xbox creates XP division for film, products and live experiences

Xbox says former Mojang president Kayleen Walters will lead XP, bringing existing teams under a shared mission.

Windows Central GamingWC
CharlieIntelCH
IGNIG
10 Sources, 1h ago, first seen 1h ago

TLDR

Xbox says XP brings together existing work across four areas: Pictures for film and TV, Products for merchandise, Places for events and broadcasts, and Partnerships for work with creators and brands. Kayleen Walters will lead the division, which Xbox says is intended to help its game franchises reach more people.

Combined views

111.3K

10 Sources, first seen 1h ago

1.6K likes74 comments107 saves179 reposts

Combined views

111.3K

10 Sources, first seen 1h ago

1.6K likes74 comments107 saves179 reposts

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10 Sources

Windows Central Gaming@WinC_GamingXbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on growing Xbox's game franchises across movies, TV shows, merchandising, licensing, and even theme parks. https://www.windowscentral.com/gaming/xbox/say-hi-to-xboxs-new-division-xp-will-boost-xbox-games-off-platform-from-movies-to-tv-to-merchandising-and-even-theme-parks Could Blizzard World finally become a reality?!1h
CharlieIntel@charlieINTELXbox announces a new division called ‘XP’ which will oversee: Pictures for film and television adaptations; Products for licensing and merchandise; Partnerships for sponsors and brand partners; and Places for broadcast and in-person events1h
IGN@IGNXbox has announced a new TV, movies, and entertainment division called XP. https://bit.ly/4hBhh0H1h
Klobrille@klobrilleXbox announces Xbox XP, a new division "growing our games into enduring franchises that entertain; [...] spanning film and television, consumer products, strategic partnerships, and live experiences." https://news.xbox.com/en-us/2026/10/08/introducing-xp/1h
Windows Central@WindowsCentralXbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on growing Xbox's game franchises across movies, TV shows, merchandising, licensing, and even theme parks. Could 'Blizzard World' finally become a reality? https://www.windowscentral.com/gaming/xbox/say-hi-to-xboxs-new-division-xp-will-boost-xbox-games-off-platform-from-movies-to-tv-to-merchandising-and-even-theme-parks1h
Eurogamer@eurogamerFollowing Nintendo and Sony's lead, Xbox is setting up a division exclusively dedicated to movies and non-games partnerships https://www.eurogamer.net/xbox-xp-product-partnerships-places-productions1h
Shinobi602@shinobi602Microsoft announces "Xbox XP", a new Xbox division that will oversee film and TV, consumer products, partnerships, and 'live experiences' ➡️ https://news.xbox.com/en-us/2026/10/08/introducing-xp/ #Xbox58m
Jez@JezCordenRT @WinC_Gaming: Xbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on g…34m
Genki✨@Genki_JPNXbox announced a new film, TV and entertainment division called XP! Its goal is to expand Xbox’s franchises to become the number one entertainment company in the world. https://news.xbox.com/en-us/2026/10/08/introducing-xp/21m
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    10 Sources

    Windows Central Gaming@WinC_GamingXbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on growing Xbox's game franchises across movies, TV shows, merchandising, licensing, and even theme parks. https://www.windowscentral.com/gaming/xbox/say-hi-to-xboxs-new-division-xp-will-boost-xbox-games-off-platform-from-movies-to-tv-to-merchandising-and-even-theme-parks Could Blizzard World finally become a reality?!1h
    CharlieIntel@charlieINTELXbox announces a new division called ‘XP’ which will oversee: Pictures for film and television adaptations; Products for licensing and merchandise; Partnerships for sponsors and brand partners; and Places for broadcast and in-person events1h
    IGN@IGNXbox has announced a new TV, movies, and entertainment division called XP. https://bit.ly/4hBhh0H1h
    Klobrille@klobrilleXbox announces Xbox XP, a new division "growing our games into enduring franchises that entertain; [...] spanning film and television, consumer products, strategic partnerships, and live experiences." https://news.xbox.com/en-us/2026/10/08/introducing-xp/1h
    Windows Central@WindowsCentralXbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on growing Xbox's game franchises across movies, TV shows, merchandising, licensing, and even theme parks. Could 'Blizzard World' finally become a reality? https://www.windowscentral.com/gaming/xbox/say-hi-to-xboxs-new-division-xp-will-boost-xbox-games-off-platform-from-movies-to-tv-to-merchandising-and-even-theme-parks1h
    Eurogamer@eurogamerFollowing Nintendo and Sony's lead, Xbox is setting up a division exclusively dedicated to movies and non-games partnerships https://www.eurogamer.net/xbox-xp-product-partnerships-places-productions1h
    Shinobi602@shinobi602Microsoft announces "Xbox XP", a new Xbox division that will oversee film and TV, consumer products, partnerships, and 'live experiences' ➡️ https://news.xbox.com/en-us/2026/10/08/introducing-xp/ #Xbox58m
    Jez@JezCordenRT @WinC_Gaming: Xbox is announcing a new division today, "XP", led by Kayleen Walters of Minecraft fame. The XP division will focus on g…34m
    Genki✨@Genki_JPNXbox announced a new film, TV and entertainment division called XP! Its goal is to expand Xbox’s franchises to become the number one entertainment company in the world. https://news.xbox.com/en-us/2026/10/08/introducing-xp/21m
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