Report
Pop-Tarts is ending its BuzzBallz collab amid concerns the cocktails could appeal to children
Dexerto reports Pop-Tarts is ending the pastry-inspired cocktail collaboration after just one month. The brand says it will avoid future alcohol partnerships.
TLDR
Dexerto reports Pop-Tarts is ending its BuzzBallz collaboration after one month amid concerns the cocktails could appeal to children. The US Alcohol Policy Alliance said childhood brands should not be used to normalize or promote alcohol consumption. Pop-Tarts says it will avoid future alcohol partnerships.
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