Apple’s Siri future is hybrid, integrated — and already here – Computerworld

Apple announced record Q1 results and provided insights into its future plans for artificial intelligence, particularly Siri, which will be powered by a partnership with Google Gemini. The new Siri will operate on-device or via Apple’s Private Cloud Compute system, emphasizing privacy and integration across Apple platforms. Apple’s approach to AI deployment is expected to appeal to enterprises in regulated industries and defense-adjacent sectors. The company cited successful deployments with AstraZeneca and Snowflake as examples of the potential benefits of Apple Intelligence. Despite challenges such as processor supply constraints, Apple’s high demand for its products indicates a strong market position.