/Tech1h ago

Midjourney launches Midjourney Medical to deploy 50,000 rapid ultrasound scanners with Butterfly Health

Story Overview

Midjourney is moving beyond image generation into medical hardware by launching a dedicated division and a scanner that submerges users in water for a claimed 60-second full-body ultrasound pass using 40 Butterfly ultrasound-on-chip modules. The rollout targets 50,000 units globally across six years while the first site, a Union Square wellness spa opening in late 2027, will pair the machines with saunas, cold plunges and gym access.

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Original post

Sheel Mohnot@pitdesi#1225inTech

The Midjourney ultrasound is made in partnership with Butterfly Health ($BFLY), which is going to fly today

Still cheap if you think this 50k unit figure is possible.

Btw they announced the partnership with Midjourney in November, stock up ~300% since then.

Sheel Mohnot@pitdesi

Midjourney is opening a health spa in downtown San Francisco with hot tubs, saunas, cold plunges and a new form of medical imaging that they have created, the full body ultrasound.

They can do a scan in 60 seconds. They want to deploy 50,000 of them over the next 6 years.

5:40 AM · Jun 18, 2026 · 36.7K Views

Industry Shift

An AI Company Entering Regulated Hardware

The pivot pairs Midjourney's brand with Butterfly Network's existing sensor tech under a prior licensing deal, yet the scanner itself contains no AI and carries no disclosed clinical validation data or FDA pathway details so far.

Open Question

Scale Targets Without Pricing or Clearance Clarity

Ambitious deployment numbers and a monthly scan capacity goal sit alongside open gaps around device cost, scan pricing, manufacturing timelines and regulatory clearance, leaving real-world availability and reimbursement impact unknown.

Sentiment

Positive users are excited about Midjourney's medical division launch and ultrasound partnership because it skips complex hardware R&D and enables massive production scale.

Pos

100.0%

Neg

0.0%

5 comments with sentiment.

Cluster Engagement

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Posts from X

Most Activity

VIEWS2.6KLIKES21REPLIES1

Bojan Tunguz@tunguz

They are reinventing the SF bath houses.

Sheel Mohnot@pitdesi

Midjourney is opening a health spa in downtown San Francisco with hot tubs, saunas, cold plunges and a new form of medical imaging that they have created, the full body ultrasound.

They can do a scan in 60 seconds. They want to deploy 50,000 of them over the next 6 years.

1h2.6K210

Vic Perkauz@vicperkauz

@pitdesi What’s the funding status and model/ roadmap? Looks to be a very capital intensive project but very very cool

40m112

David Gorgan@davidgorgan

@pitdesi Yep also noticed this, pretty cool that there‘s a DNA sequencing connection as well

31m107

Archimedes@ArchimedesInte2

@tunguz

49m91

Black Scorp@godg641

@pitdesi

🎉🎉😁🔥

1h28

arsham@arshamg_

@pitdesi wow - didn’t realise this was previously disclosed. Makes a tonne of sense though: partner on the ultrasound chip part and then focus on midjourney’s strengths, the image processing

1h10

Usman Anzaar Usmani@UsmanAnzaar

@pitdesi Midjourney moving from AI images into medical hardware shows how frontier AI companies are increasingly expanding into physical infrastructure and regulated industries.

11m1

Khan Boris@BorisFintech

@arshamg_ @pitdesi Exactly. Midjourney skips a decade of complex hardware R&D and regulatory chip friction by outsourcing the core tech. It lets them focus entirely on their true competitive advantage: transforming raw data into high-fidelity image processing. @AaronOrendorff @AKirtesh @AkwyZ

Khan Boris@BorisFintech

@pitdesi That co-development deal is massive for $BFLY hardware scale. If Midjourney actually hits that 50k unit target, 40 ultrasound-on-chip modules per scanner opens up insane hardware volume. @AaronOrendorff @AKirtesh @AkwyZ @alex_lrz_nmv @alex_lrz_nmv @AlexH_Johnson @alexisohanian