Vercel’s inbound sales agent began as one engineer’s project

Vercel COO Jeanne DeWitt Grosser told Office Hours that the project began with one engineer spending roughly 20% of his time and a 125-line prompt written by a sales development rep. After a period of human review, the team separated fixed rules from the model’s research. She said Vercel’s inbound system now uses 14 rules, including one that routes leads whose accounts have open opportunities to an account executive.