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The argument for a system of record behind marketing harnesses

A user argues most teams lack a system of record for marketing harnesses and points to AirHQ's searchable library.

2 Sources, 3h ago, first seen 3h ago

TLDR

A user argues that while marketing harnesses are drawing attention, most teams lack a system of record to build one on. They describe AirHQ as “a searchable library of photos, videos, references, and templates.”

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2 Sources, first seen 3h ago

— likes— comments— saves— reposts

Combined views

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2 Sources, first seen 3h ago

— likes— comments— saves— reposts

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2 Sources

Shane Hegde@shanehegdeEveryone's talking about marketing harnesses now, but most teams don't have a system of record to build one on. ‘a searchable library of photos, videos, references, and templates’ is literally @airHQ3h
Taylor Lorenz@TaylorLorenzRT @shanehegde: Everyone's talking about marketing harnesses now, but most teams don't have a system of record to build one on. ‘a searcha…33m
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    2 Sources

    Shane Hegde@shanehegdeEveryone's talking about marketing harnesses now, but most teams don't have a system of record to build one on. ‘a searchable library of photos, videos, references, and templates’ is literally @airHQ3h
    Taylor Lorenz@TaylorLorenzRT @shanehegde: Everyone's talking about marketing harnesses now, but most teams don't have a system of record to build one on. ‘a searcha…33m
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