ElevenLabs reportedly gave its product to tens of thousands of startups for free
SaaStr says the giveaway was intended to draw demand away from competitors, quoting ElevenLabs CRO Carles Reina: “We could essentially move the demand from our competitors to us.”
TLDR
SaaStr says ElevenLabs gave its product free to tens of thousands of startups to draw demand away from competitors. It quotes CRO Carles Reina on that strategy and says the gamble worked.
Combined views
1.9K
2 Sources, first seen 8h ago
2 likes
