More than one in three Americans reportedly bought something based on an AI recommendation
A16z says 42% wouldn't trust AI to buy for them; 27% would let it choose and buy clothing.
TLDR
A16z says more than one in three Americans bought something based on an AI recommendation in the past year, and 44% say AI helps them find better value. Yet 42% wouldn't trust AI to buy on their behalf. It says 27% would let AI choose and buy clothing, 26% electronics and 25% travel. Its newsletter suggests shoppers use AI more for product research than checkout, based partly on clickstream data ending in June.
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