Butthole logo for AI is over, now we have wave-ish logo as the new standard. I don't make the rules.
5:13 AM · Jun 14, 2026 · 5.3K Views
Meta's Lucas Beyer notes AI startup logos are shifting from circular emblems to wave-like and chevron patterns
Story Overview
Meta AI researcher Lucas Beyer spotted what he called the end of circular AI startup logos featuring blocky geometric shapes, replaced instead by wave or chevron motifs often set in square frames. He illustrated the point with side-by-side examples from three companies, framing the change as an informal new standard without claiming to set the rules himself. Founder Emad Mostaque replied with a lighthearted comment on the observation.
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FYI
Three concrete logos show the before-and-after
The post pairs Artificial Analysis’s purple circle and white geometric emblem against River AI’s double-wave square mark and Tilde’s stacked horizontal chevrons, giving readers direct visual evidence of the claimed shift.
Open Question
No wider data yet confirms a lasting trend
Searches turned up no independent reporting or adoption metrics on the pattern, leaving open whether the examples represent an industry-wide move or simply a handful of recent choices.
Sentiment
Users mocked AI companies replacing circular logos with wave designs as unoriginal and ironic, comparing them to crude shapes like buttholes or suggesting even more absurd alternatives.
Pos
0.0%
Neg
100.0%
3 comments with sentiment.
Cluster Engagement
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VIEWS969LIKES1
Emad@EMostaque
@giffmana polycule in (sorry)
Lucas Beyer (bl16)@giffmana
Butthole logo for AI is over, now we have wave-ish logo as the new standard. I don't make the rules.
1hViews 969Likes 1Bookmarks 0
Aakash Kumar Nain@A_K_Nain
@giffmana Trying to build AGI, and can't design a unique, subtle, and gorgeous logo is the irony!
1hViews 65Likes 1
Christopher Bonnett@cbonnett
@giffmana
1hViews 58Likes 1
PaintSandRepeat@SandRepeat
@giffmana @yacineMTB Too late all I see now are buttholes
1hViews 35Likes 1
Kabir Kumar@KKumar_ai_plans
@giffmana whos gonna be brave enough to do the penis logo?
1hViews 7
Saylor@seylorra
@giffmana ur logo looks fast these days. glad the wave cycle arrived, but now every other startup has one
32mViews 3
Super Watcher@superaiwatcher
I've seen the "wave" aesthetic proliferate, but the underlying reason is often about communicating dynamic, flowing data or emergent patterns — less about a stylistic whim. Think about how many models now leverage transformer architectures where attention mechanisms literally "w…
48mViews 1