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59 Comments
- dngermouse, on 12/14/2007, -0/+25take notes, RIAA
- inactive, on 12/14/2007, -1/+23Cable is just criminal. It's ridiculous how much you have to pay and yet still have to put up with commercials.
- Uzael, on 12/14/2007, -1/+23TV seems to be the most forward thinking in terms of new delivery systems for content including Youtube, Bittorrent and streaming content from their own sites. However, music and movies seem to be lagging behind - worried more about protecting their traditional business models instead of embracing the new technologies and delivery systems. I think that there are so many advertising opportunities in delivering content via the Internet, but the companies who produce the content (IE: Record Companies and Movie Studios) resist changing with the times.
- randysouth, on 12/14/2007, -0/+18I give the television industry a smiley face on this one.
- Chaoticfist, on 12/14/2007, -2/+19O ya!!!! Finally some people in the industry are using their heads!!!! Bit Torrent would be an great way to distribute content. I would watch legal torrents with commercials on them, as well the tv show producers could also makes deals with current bit torrent sites to distribute their content with commercials on it. As well this would reach huge new numbers of audiences.
- chris9902, on 12/14/2007, -0/+15I download all the TV shows I watch. The only reason for that is it takes almost a year from them to come over to the UK. Lost season 2 took 9 months and you couldn't go on a website without somebody posting a spoiler so why wouldn't I just download it.
Dexter is another I watch. It has just finished it's first season here but in the US it's just finished it's second. - OKeric, on 05/12/2008, -0/+12Seems like a good way to measure traffic. Heroes always had the most seeds on the private tracker I belong to. Always amazed me to see so many seeds for just one tv show.
- snotrokit, on 12/14/2007, -0/+10Television Industry awakens to learn what the consumer REALLY wants, figures it out, learns how to make a buck at it, and EVERYONE is happy.
Well, everyone but RIAA. They are learning what karma means. - DangerMouse9, on 12/14/2007, -0/+6You know what the great thing about cable is? You don't have to have it.
- betterth, on 12/14/2007, -0/+6I disagree with you about music. Music is online, sure. But the point of this article and TV's great leap is that they are embracing piracy, and forward thinking is finding ways of combating piracy that will work. Like, free distribution that is ad supported, something all the national networks have been doing for some time.
I won't lie to you when I say I stopped downloading Heroes, and Greys Anatomy because alot of times it's just more convienent to go to abc.com or nbc.com and watch it. However fox makes you wait like 8 days so I say screw their online service.
The point is, Music online is overpriced (imo) and until they truly embrace the technology piracy will run rampant. They can try to legislate, try to prosecute but you can never stop it. Adapt or die. - hexydes, on 12/14/2007, -1/+7I can't count the number of shows I have gotten into simply because I skipped the first two seasons, but caught myself back up via BitTorrent. In the past, people have said, "You should watch such-and-such show", but because I was already so far behind, I basically just said, eh, screw it.
Now, instead of just writing them off, I watch an episode, if I like it, I catch myself up, and then am converted into a regular, where I watch it when it is shown on TV, and all the ads that come along with it. Additionally, if I happen to miss an episode, I just download it and catch up again, instead of becoming apathetic that I am now "out of the loop" on the show, and just stop watching.
Movies and music are slightly different (though I completely disagree with what the **AA's are doing obviously) because movies you only watch once generally, and music you listen to the same one song over and over. With movies, they have to make all of their money on one shot. With music, they have to make all of their money with on album. There is no constantly recurring source of revenue. With television, it is different because it doesn't really matter if someone downloads one episode, because they didn't really lose much money, and by watching that one episode, they not only didn't lose that person's one-time view, they actually GAINED a potential new viewer for the series. The only way it is applicable to a television show is if someone never once watched it, and then proceeded to download the entire series (at which point it likely wouldn't matter, because they would have already made their money back).
So in summary, movies and music are sort of in an interesting position as far as how to monetize the new distribution medium, but I think that television can start capitalizing instantly (and as the article shows, I think they are making motions towards that fact). - toekneebullard, on 12/14/2007, -0/+6If it wasn't for Bittorrent and a hopeful TV exec, I wouldn't have watched and fallen in love with "Pushing Daisies"
- asdfrewq, on 12/14/2007, -0/+5What you're forgetting is that TV has always been ad supported, and (in many cases) essentially a free format. The jump from generating advertising revenue on television to the web will be far easier and less daunting transition for television networks since they have basically been in the business of providing eye balls for advertisers since their inception. They have the partnerships and they have the experience, so it really shouldn't be that difficult.
Record labels and movie studios, on the other hand, have virtually zero experience (unless you count buying advertising space). This is an entirely new business model for them, so of course it's going to be much more difficult for them to adjust to the new climate. - altodarknight, on 12/14/2007, -1/+6I can't speak for the US or any nation other that Australia, but in Australia it is legal to to record any TV show for personal use if you only watch it once. The reading of the law allows for downloading of any content broadcast on TV (TV shows, movie and even music (video clip shows, soundtracks etc)), but you have to delete it. This doesn't really effect music as no one is goign to download a song to listen to once. But movies and TV shows it does.
The TV and Movie industries need to create a distribution system that can create advertising revenue, whilst being more attractive than current bit torrent system. I wouldn't mind watching ads for higher quality copies of shows. Probably some sort of DRM software will be developed that will stop you skipping ads and dis allow editing anything. Maybe quality download speeds ensured would also entice users towards such a system. - MemoryDump, on 12/14/2007, -0/+5I feel used now
- ccheath, on 12/14/2007, -1/+6what about content that's on hbo and showtime
weeds was mentioned in the article
or what about just regular cable channels like comedy central's shows - sonnybobiche, on 12/14/2007, -0/+4I always thought that the number of seeds on bitmetv would be a great metric for determining popularity of a show.
But then I realized that popular shows aren't necessarily (or often) good shows, and I decided not to waste bandwidth on that episode of Lost. - altodarknight, on 12/14/2007, -2/+6I disagree with you about music. They, of the traditional media (i'm not including gaming), have really been leading online distribution. Online music has been used around for much longer and is used much more. Sure they have had some issues with DRM and pricing, and it is no where near perfect, but better than systems in place for TV and movies. Also services such as myspace for unsigned and signed bands really increase the effectiveness of online music.
- KevinWhite, on 12/14/2007, -0/+4Well you got it for free without commercials. It all balances out.
If I had any guilt of downloading TV (which I don't), it would be gone now. - Neem, on 12/14/2007, -0/+4This is good news, they finally realized I only torrent the shows I like.
- fkr3, on 12/14/2007, -0/+3It's ridiculous how much you'd have to pay without those commercials.
- inactive, on 12/14/2007, -2/+5Hey, maybe they can use my downloads of "Real Ghostbusters" episodes as a measure that they need to bring it to DVD already. Seriously, I feel kinda useless now, because I only ever download shows that aren't on the air anymore.
- radink360, on 12/14/2007, -1/+4Someone finally grew a brain!
- inactive, on 12/14/2007, -0/+3You know, if that were the case, I'd actually be willing to pay for it. I can watch commercials for free with my good old trusty rabbit ears.
- br0pbr0p, on 12/14/2007, -0/+3They just gave me a good reason to support watching TV shows again. Even with PVRs and the likes, sometimes you are bound to miss some shows, it's good to have torrents there as a backup in case you missed an episode. Most of the time, I learn about a new show but seeking it on torrent sites rather than TV commercials. The only problem right now is they will generate no revenue from it since torrents do not have ads. But if it can increase viewers for regular TV broadcasts, then I guess they will be happy.
- xaviel, on 12/14/2007, -1/+3I don't need the TV, everything I want is on the internet, commercial free and there is no need to be a slave to the time slots THEY choose.
- CravenTwain, on 12/14/2007, -0/+2"Recording a television show that is broadcast on national airwaves is legal and anyone can do it and share it. There is no piracy about it. It is not protected viva congressional ruling."
Bull. *****.
The copyright holder of a work, under the terms of the Berne convention, remains the rights holder irrespective of the nature in which it has been disseminated. The national broadcast of a TV show doesn't remove copyright in the work any more than playing a song on the radio. That won't stop me from downloading - but at least man up and admit that it's piracy. - hexydes, on 12/14/2007, -0/+2Here's an idea for the TV studios. According to the article, the studio is leaking a new show to a friend of a friend of a friend who then rips it and makes a torrent. Why not do one with a few short ads? See how well it is received. In fact, why not leak it, and then have the ad be for a new show that is coming out? Extra exposure for your network's product, and you're also just getting more potential viewers for another "product" of yours.
- betterth, on 12/14/2007, -0/+2Music and Movies can learn a lot from TV.
Shows like Firefly were amazingly well written, produced, directed and used quite good special effects all on an ad supported format. While this may be a bad example (it was cancelled) it still goes to show that you can put together great, movie-quality like entertainment without hundreds of millions and huge multimillion dollars stars.
Perhaps the lack of profit in Hollywood isn't the fault of piracy.
Perhaps it's Hollywoods fault for spending way too much money. I have no doubt that most of our blockbusters could have been done for a lot less than they currently are. TV is 90% as good and doesn't run on hundred million dollar budgets lol. - effects, on 12/14/2007, -0/+2Would I pay $30 a month or even a rate per episode to get only the content I want, when i want it in HDTV quality. Yes please.
- Shakermaker, on 12/14/2007, -0/+2Maybe I'll stop seeding "Back to You" then....
- betterth, on 12/15/2007, -0/+1By "embracing piracy" I was referring to the article and the fact they were leaking out shows to be pirated intentionally ( I guess legally if it could be proved they leaked it, it wouldn't be piracy, but that's off topic) to gauge customer interest in new shows. And also to gauge the popularity of current shows.
That's pretty damn close to "embracing" if you ask me. - Archer007, on 12/17/2007, -0/+1Hah, the screenshot is from The Pirate Bay. Nice.
- freonchill, on 12/17/2007, -0/+1see - they should not sue us - we are doing their research for them
FOR FREE - hexydes, on 12/14/2007, -0/+1HBO and Showtime are not broadcast, and as such, do not use the airwaves that we permit the broadcast stations to use. They distribute via a privately-owned cable network, which you must pay to access (and there are laws in place protecting this).
So, while you certainly could not SELL the IP from the broadcast stations, I don't think there is really much they could do about you acquiring it at no cost. - altodarknight, on 12/15/2007, -0/+1For one they are not embracing piracy, because it isn't piracy. If they were embracing piracy then google wouldn't be in the middle of a law suit of content on youtube, as well as other companies content being removed due to copyright. Two, they are not embracing it like you might think. There business model is shot. Advertising is either not being viewed because it is being downloaded, or recorded on DVRs (like Tivo) and ads skipped. Thats why they are moving in direction where they can force you to again watch ads. Now currently this is only possible through a web browser as traditional media players don't support such features. It needs to happen outside the browser, and the company that provides the service (and it will have to be a 3rd party working with multiple studios, otherwise it wont success) where on demand TV shows are SD and HD, forced ad watching through a desktop media player will make more money than iTunes or any other online music store. When though, I don't know, because the TV industry is not looking at going in that direction and with the ongoing WGA strike, the TV studio's online plans quite clearly want to keep ALL online revenue for themselves, this means no 3rd party services.
From a business perspective though, no one has a leg to stand on when it comes to online distribution.It certainly makes up a much larger chunk of the music industry's distribution than does online tv of its industry, and to say that it is to expensive is simply a subjective statement, but the facts are that it is cheaper than it is in physical format and it wont face as many psychological issues when people have to pay for the content because they are already used to doing it in store.
The music industry is trying new payment methods as well to curb the amount of piracy with online music, now that DRM seems to be on the way out, albeit slowly. Subscription models are being tested now for music (ironically something TV has used in many formats before), where one pays x amount for a period of time and can download anything from a large library. Now whether you get to keep those downloaded tracks is up in the air. Some services allow it other require an ongoing subscription to continue to listen to it. Trust me when I say that currently the music industry is in better shape than TV both off and online. - ImWatchingYou, on 12/14/2007, -0/+1It's people like you who give bit torrents a bad name. You can't share anything copyrighted unless specified.
- schroeder, on 12/14/2007, -1/+2"Fair use" allows for recording television for personal use to watch later on a device such as a VCR. This should apply also to digital media such as DVR or DVD or different media codecs for use on a PC. What is not legal is sharing or making money from that. So, while it is legal to record a broadcast, it is not legal to torrent it unless it is allowed by the owner of the copyright.
- flatlinebb, on 12/14/2007, -0/+1You can get your news and financial stuff on the internet these days. And people who watch sporting events sometimes think that they can affect the outcome simply by watching. You don't. Just check the score online later.
- Rotzooi, on 12/14/2007, -0/+1Dexter isn't even on in most of mainland Europe, but I've encouraged all my friends to buy the DVDs from Amazon U.S., because it's such a well-made show.
- Hewolf1982, on 12/14/2007, -0/+1If you actually watch and are in to sports simply checking the score for every game isn't enough. You actually want to watch the team play. Checking the score occasionally is fine, but not on an every game basis.
- po43292, on 12/14/2007, -0/+1What ads are you talking about?
- Uranium118, on 12/14/2007, -1/+2I download a lot of movies I don't like just to boost my ratio. You lose some MB but you gain many GB.
- seanthebond, on 12/14/2007, -0/+1I only started watching Heroes thanks to BitTorrent. I usually torrent most of the episodes anyways, but from time to time I tune into one of the networks.
- Maddoktor2, on 12/14/2007, -0/+1MPAA, take heed.
- agisten, on 12/14/2007, -0/+1For Everyone here screams about they can't commit watching TV episodes at set time by producers, DVR it ! Absolutely legal (for now :) technology, plus my DVR allows me external storage (right now 500gb hard drive - I can records months of SD tv or weeks of HD stuff)
About making money - Did anyone here heard about product placement - even before movie like 007 and Transformers came out they prolly gained UNDISCLOSED (hefty) amounts from Product makers. Gimme a break - any brand name you see in ANY movie/TV has been paid for, or otherwise It would be removed for same reasons - copyright. Movie (and Video Games) studios found perfect way to sneak in ads we can't skip or edit out :( yet its not enough: 30mins ads before movie at theaters and every 10-15mins commercial breaks on tv. MPAA is just too greedy. - catch-22, on 12/14/2007, -0/+1I agree, that would be awesome. However, I don't expect to see it anytime soon. The suits will probably view it as impacting their DVD sales. That is unless they DRM it somehow to be invalid after a specified time.
- dagamer34, on 12/14/2007, -0/+1TV is different because it's easy to keep you coming back for more. We aren't used to ads in music or movies, so the only way to get revenue is to pay for the product itself.
- multimarrc, on 12/14/2007, -0/+0I think it would be reasonable for the producers to say, release the show via torrent at the same time it airs on T.V. and have the first or last few minutes be filled with ad slots. Much like they show trailers before a movie. And by "leaking" the show the same time it airs, it'll be easier for viewers to watch it sooner, rather than wait for them to post it for streaming. Additionally, they wouldn't have to worry about spoilers affecting the real-time viewers.
- KevinWhite, on 12/14/2007, -1/+1Yea, I've thought the same thing.....but you always miss out on the live stuff: sporting events, news (financial, cbc, bbc), etc.
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