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116 Comments
- itc518, on 07/09/2009, -1/+82Total world domination.
- JanTik, on 07/09/2009, -2/+65Microsoft profits by selling software. Google profits by reselling a percentage of the time you spend online.
Chrome OS will not increase the time people spend in front of their computers, but it will increase the time they spend inside an environment where Google can monitor the flow of content and add tailor-made advertising in an unobtrusive way.
If this is true, here are some predictions (to be taken with the necessary amount of salt, of course):
1) They are not interested in replacing Microsoft, only in making sure that they can be your silent partner, no matter what software you use.
2) Eventually, it might become profitable for them to pay for your Internet connection, effectively making getting connected free. (I’m rooting for this one!)
3) After the RIAA gives up the piracy battle (which is bound to happen), Google will be all over the internet with free music downloads.
4) The same thing will happen with books, videos, live TV, and multimedia. Expect Google to be there if you need something!
5) Your cell phone communications will become as free as the air you breathe as well – if they can find a way to profit from it. My guess is they will.
6) They will redefine the way people work. Sometime in the future we will all be self employed contractors. And Google is bound to get involved somehow, as long as they can jump on that slice of your time where your attention wanders.
Get ready for the future, brothers and sisters. It’s waiting for you :) - psolms, on 07/10/2009, -0/+18money.
</thread> - amitait, on 07/10/2009, -0/+18Larry: Gee, Brin. What are we going to do tonight?
The Brin: The same thing we do every night, Larry...TRY TO TAKE OVER THE WORLD! - jynweythek, on 07/09/2009, -0/+142) Eventually, it might become profitable for them to pay for your Internet connection, effectively making getting connected free. (I’m rooting for this one!)
I think you could be right here. Google bought up a *huge* amount of network infrastructure a few years back. and considering google's stated goal of "organizing the world's information" you are probably right on all the others as well. - AnotherDiggGuy, on 07/09/2009, -3/+16I think it's pretty obvious .... money
Investors are expecting never ending revenue growth you know - Jerryrad, on 07/10/2009, -0/+12Google, always the humble company, only wants to be bigger than God and/or Chuck Norris.
- BorsKaegel, on 07/09/2009, -1/+12Google wants to be the preferred comprehensive solution for everything computer related. An OS to tie their applications to is the next logical step.
- dudestuff, on 07/10/2009, -0/+10google's goal is to make funny ***** appear below the search bar when you start typing something in, e.g. http://imgur.com/LedwC.png
- scottcxv, on 07/10/2009, -1/+9in other news google just changed its name to skynet
- Swivelstick, on 07/10/2009, -1/+8No he's being realistic. So 1984?? In an Orwellian manner or some other obscure reference I can't understand..
- th3heretic, on 07/10/2009, -2/+8���?
- dudestuff, on 07/10/2009, -0/+6i'm kinda new to this, but i'm pretty sure step 4 is supposed to be "profit."
- inactive, on 07/10/2009, -4/+9Google is an advertising agency that wants to be a software company.
- phrawgh, on 07/10/2009, -0/+5It was just code creep. Sergey was being honest, at the time.
- iFrank, on 07/10/2009, -0/+5To make a ***** ton of money. Period.
- MSP1, on 07/10/2009, -1/+6Yes. Investors are that dumb. Never ending growth is not possible in a finite environment. World economies take note.
- inactive, on 07/10/2009, -1/+6dunno why you're being dugg down, but that's all google wants. ever dealt with adwords? they'll ***** you over so fast your head will spin
- rodrigo74, on 07/10/2009, -0/+5For an ad agency they do have some awesome software developers and computer scientists in there.
- ThirdPrize, on 07/10/2009, -0/+5Does anyone else think this might finish the big Linux distributions off? I mean, honestly, whats the point if you are going up against Google. If the creep has been from phones to netbooks then I wouldn't be suprised if the desktops were next. Ubunbtu or Google? what is Joe Public going to choose.
- rodrigo74, on 07/10/2009, -0/+4Way to go Mr Literal Reader.
- Gareth321, on 07/10/2009, -0/+4What you say is plausible, and this is what makes it scary. Having one company monopolize the very internet is a hell of a power to yield. If the company really "does no evil", we win. However, if, like every other corporation in history, they attempt to maximise profits over general societal wellbeing, we're all *****.
- JanTik, on 07/10/2009, -1/+4@foohookups311
Thank you for your kind words. However, I would not exactly call it an analysis. The simple fact is that I have done some work on strategy during the dotcom boom and bust cycle, and I am familiar with this kind of thinking. So I merely jotted down a few quick thoughts.
But here’s the thing – the little experience I have also makes me aware of just how difficult it is to make things happen exactly the way we would like it to be. The reality on the ground is much, much harder. The simple ideas I have jotted down will take enormous concerted effort to make happen.
Why? Because (contrary to what most people might think), there is no single conspiracy, and no one is in charge. There are always a lot of very bright people working for your competition and even if you have the advantage today, you have no guarantee someone will not come up with a real disruptive countermove.
Actually, if you study guys like Gerstner (IBM), Andy Grove (Intel), George Soros, Warren Buffet, and even Bill Gates, you quickly realize the thing they have in common: They don’t ever trust their own thinking and they are always suspicious of what they might have missed. Their biggest asset is the ability to be critical of established wisdom (including their own).
One of these pieces of “established wisdom” is the quite common idea that companies can always get away with playing dirty and by buying favors. Now while that might be so in many circumstances, the actual truth is that this does not work. Over the long haul, they always are exposed – and with disastrous results for their organizations.
The single biggest determining factor in the success of large companies is how management think and reason. And I dare say that the right combination for long term success is exceedingly rare. If it was common, we would not have had the financial meltdown we are now experiencing - despite having some of the best and the brightest working in the financial sector.
Fortunately, humans do learn. That is why I think that after this financial tornado it will be twice as difficult to get away with murder. For the next few years at least, it will be balls to the wall if you want to get anywhere. The good times are over for a while at least, and people (including those in government) will be highly suspicious of any company that displays the slightest hint of trying to take over the world. - v4vishal, on 07/10/2009, -0/+3The first matrix I designed was quite naturally perfect, it was a work of art - flawless, sublime and the triumph equaled only by its monumental failure..
- yocouchdigga, on 07/10/2009, -0/+3to be profitable.
- foovo, on 07/10/2009, -0/+3For Skynet / Google / "The Singularity" to effectively happen, Google needs to reach out and embed itself in everything. That's happening next year. It's not called "Chrome" for nothing ... and "Android" ... hmmm.
Sweet Dreams. - spunker202, on 07/10/2009, -0/+3Moreover, Google will improve the linux image.
The only one who could make good distros are the companies who develop it 24/7.
Linux and ubuntu wouldn't have gone that popular if that South African billionaire hadn't poured millions in hiring Os programming teams that now allows us to get a stable release of ubuntu every 6 months.
So if you add all the experienced developper from google working on a linux distro, it can only improve the yet so geeky linux image.
I'm not saying this meaning that community developpers aren't as good as corporate ones, but a community dev only works on the projects when they have time in plus to their job/social lifes if they have one, whereas employed developpers can go 8 hours/day 5 days/week and reeally reduce developpement time. - Sabretou, on 07/10/2009, -1/+4Dugg for sheer genius.
- lailai666, on 07/10/2009, -2/+52 steps to take over the world:
1. Take over the world.
2. Finished - skipvt, on 07/10/2009, -0/+3No need for the question marks, it's a given.
- sodade, on 07/10/2009, -0/+3Advertising is a plague and you're cheering them on.
- lysdexia, on 07/10/2009, -0/+3Wordstar, DBase & Lotus 123 once ruled their software domains.
Their virtual disappearance as harder - better - faster - stronger arrived to compete was inevitable.
I look forward to days when Microsoft, Google and the rest are usurped by the latest bright young things. - merreborn, on 07/10/2009, -0/+3The book "big brother ***** bro"? Haven't read that one.
I'm guessing it's some sort of incest scat erotica? - foohookups311, on 07/10/2009, -0/+3@JanTik
You had one of the best comments I have read on digg in a long time. However, I must say if you think the world governments are going to be sensitive to any threat that a company can grow so large; I think you are being overly optimistic. The world's largest companies will simply buy out the politicians that try to prevent them from growing to large. Just my two cents. Love the analysis of Google on your first post. - chesterjosiah, on 07/10/2009, -0/+2This couldn't be further from the truth.
Google is a software company fueled by advertising revenue. - xamox, on 07/10/2009, -0/+2Assimilation.
- BeerRules, on 07/10/2009, -1/+3World Domination????
- falser, on 07/10/2009, -0/+2"To destroy all information it can't index"
http://www.theonion.com/content/node/40076 - merreborn, on 07/10/2009, -0/+2*more profitable.
- pantsperch, on 07/10/2009, -0/+2"Guys, we've decided that it's okay to be a LITTLE evil."
- the8thbit, on 07/10/2009, -0/+2Their OS is Linux, so yes, it will.
- the8thbit, on 07/10/2009, -0/+2skipvt: Wasn't the deal that if Google didn't agree to comply with China's demands, China would completely block Google? While it's a lose-lose situation, if I were Chinese I know I'd rather have censored Google than no Google.
- spunker202, on 07/10/2009, -0/+2In the end, the costumer is the real winner.
But for the future, I see Google being the new microsoft.
Ms owned the software market, Google owns the internet ( search, mail, video/youtube, browser for 20%, ...) - BrownieMix, on 07/10/2009, -1/+3At least Google is better than Apple and Microsoft. However, I'm a bit concerned that their OS won't have many programs on it.
- SaraHubrich, on 07/10/2009, -1/+3"Big Brother is watching you." Google may be in on a scheme of massive proportions, in which they will try to control the content that you see, for their own profits. The Internet will not be free and access to information will be restricted. Google has already developed software that can access AND turn on your computer's mic and camera, (Google it LOL) and in netbooks/laptops they will be BUILT IN. Imagine for a moment that the federal government raises taxes to 50% (from the 20-30% or so today), spending it on CORPORATE SUBSIDIES. Some of those subsidies go to google for spying on people to "keep them in line". And what if, as Obama stated in one of his speeches, a person protesting the higher taxes due to the 75 trillion in government BILLS coming our way (not to mention universal health care entitlement programs as well), will get hauled away and locked up indefinitely for a FUTURE crime. I am not kidding here, those words came out of Obama's mouth in a speech he gave in Egypt. And I'm not trying to scare people. I am posing scenarios based on real events, given the current state of our unresponsive, fascist (corporate socialism) ethically bankrupt government, i feel that i am justified to speak these things, and that people should pause, research and consider what I have said. Thank you. Please read "The Creature from Jekyll Island" to understand that these corps (whether or not they are bankers) see competition as a "sin".
~~~Liberty! Liberty! LIBERTY! We must cry this from the depths of our SOULS... "GIVE ME LIBERTY OR GIVE ME DEATH!"~~~ - scottuss, on 07/10/2009, -1/+3Pink and The Brain FTW!!!11!
- Myztry, on 07/10/2009, -0/+2Community developer are also driven by vision rather than Corporate agenda.
(Hidden) Agendas are good for companies but vision is what takes humanity where it needs to go. - spunker202, on 07/10/2009, -0/+2If these programs are linux based then the community will do the job.
- matt.rubin, on 07/10/2009, -2/+4Its simple to overtake Microsoft. They wanted to dismantle the company in its weakest spot first, Windows Mobile.
- JanTik, on 07/10/2009, -0/+2Actually I was serious (with a smile). But before you think I am totally sold on Google, I was merely trying to read their minds.
There is however always a great distance between strategy and execution, between what a company might want and how reality works out.
I would not worry too much that Google will become the Fourth Reich. We simply got burned too much during the latest financial meltdown, so I suspect that governments all over the world will be übersensitive to any threat that a company can grow so large it could put the entire globe in a vice grip.
This of course will not prevent Google from trying, but the road to where they want to go should get exponentially steeper as they grow in size and influence. -
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