What is Digg?53 Comments
- kajoob, on 10/12/2007, -3/+26Google: Do no evi....ahhh ***** it
- Hoovooloo, on 10/12/2007, -1/+20circa 2007:
"Open the rear door Hal"
"I'm sorry I can't do that Dave" - Cytranic, on 10/12/2007, -0/+16AD: Are you feeling lonely? Stop by the Adult Super store right here on your left for some action!
ME: Sorry mom, you didnt mean to hear that. - Estazor, on 10/12/2007, -1/+16Kind of creepy.
Car: "Jason, don't forget to buy milk on the way home." - Aidenag, on 10/12/2007, -1/+14dont we have enough distractions already.. tired of morons damn near hitting my car cause there too busy doin anything but driving....
- poipoipoi, on 10/12/2007, -0/+12Me too.
But more importantly, do ~all~ CEOs drive around pantsless, or only ones at major computer companies? - nuclearpenguins, on 10/12/2007, -2/+14Sometimes I'm glad I don't drive.
- cyclotron, on 10/12/2007, -1/+10No way. Too Minority Report.
- mylkhead, on 10/12/2007, -1/+10that's horrible
- OneZeroZeroOne, on 10/12/2007, -1/+7NO WAY. I would rip the thing out of my dashboard, throw it through the store's window, boycott Google, and take up position atop the nearest bell tower raining spoiled produce upon the hapless population below.
- jmacdonagh, on 10/12/2007, -0/+6The only problem is, 80% of the people who are on the road don't have time to do side tasks.
- SorenG, on 10/12/2007, -1/+7Can't he just use his mind, and remember what he needs -- or how about writing it down.
- plbland, on 10/12/2007, -1/+6Great idea in theory. These things will only ever be limited by the information it has about the customer. It would be good (From a business point of view) for example to run an advert about McDonald's when it's around eating times, and a car is near a restaurant.
Unfortunately, for it to be useful for both the customer and the advertiser, it needs to be relevant. How does it know you need new pants? That's always going to be the limitation because we aren't willing to be monitored at all times, thus information will never be good enough to be truly relevant. - account, on 10/12/2007, -0/+5Reminds me of Minorty Report.
- Mazz, on 10/12/2007, -1/+5Nothing is wrong with advertisements if they are telling me about things I want. Ads don't need to go away, they just need to get better, get out of the way of my TV shows and stop patronizing people.
- cliedwar, on 10/12/2007, -0/+3I can see how this would be helpful on business trips or vacations. Tell the computer you prefer Shell gas stations, Burger King for a quick lunch, and a nice Italian restaurant for dinner. When you're traveling it might be helpful for the car to know what type of places you prefer/want to visit and then suggest them to you as you get near them. I can even see it suggesting highly rated restaurants that you didn't know about. It could also be helpful for when you need a car repair (find the nearest mechanic) or a hospital ER.
However – I know my way around my own town and already know which dry cleaners has my slacks ready. This service would be damn annoying for everyday use. I don't care to let Google know where I am every second of the day.
It seems that Google got ahead by having consumer based common sense and doing things really well. I'm starting to think they've lost that consumer based common sense. - pete10203, on 10/12/2007, -0/+3That would get really annoying really quick. I wouldn't care if I wasn't paying for it, but there is no way that I would pay to be told where to go.
- wrinkles, on 10/12/2007, -2/+5I wouldn't necessarily want every passenger in my car knowing where I shop and what I "need". Could get embarrassing. But in theory I actually like the idea. If the radio is going to blare commercials, at least tell me something useful.
- blamblamblam, on 10/12/2007, -1/+3There is one real story here, and another possible story:
* The real story - Google knows about search-on-demand but clearly doesn't have a clue about other important areas, if this is their idea of a great new form of advertsing
* The possible story - people are already muttering that Google's ultimate aim is to come up with vastly improved forms of web-based AI - well, a central brain that knows what you want and where you are at all times would be a great part of that... and of course with RFID, it would also know exactly what you had bought afterwards... welcome to the real Matrix, boys and girls... - CriX, on 10/12/2007, -0/+2lol.
It's hard to believe that someone would actually want this. Does not compute! Warning: Interests swayed by money! - greeseball, on 10/12/2007, -2/+4People complain about the NSA stealing their personal information, but for me this would be far worse. For this to work people will have to willingly turn over private information to Google so it can match its advertising to your individual needs, and quite frankly if your doing that you might as well turn your records over to the NSA in the first place.
- nfiedel, on 10/12/2007, -2/+4People are really missing the boat here. Do any of you remember the plain old Banner ads, sold at a cost per million impressions (CPM)? After the bubble burst in 2000, CPM plummeted as people realized banner ads were very ineffective.
Today's media ads on TV, Radio, etc, are just like banner ads. I must hear 20 ads per daily commute for: (1) All-Natural-Snake-Oil, or some other scam and (2) Incredible mortgage offers I'm absolutely not interested in. When was the last time any of you bought "incredible limited time available ranch land in New Mexico"? I'm guessing zero, but for the one moron in a million who does, that company spams all of us with untargeted trash.
If Google could replace these long, annoying, untargeted ads with a single, brief, targeted ad, I might actually give a marketer money and they would get some return on advertising investment. Think about it: I honestly have not purchased something from or related to a radio ad in over two years of car-commuting. If there was even a single targeted ad from Fry's electronics for something I had been froogling (i.e. new RAM or something), it could easily cause a sale...
If you don't think that would be huge, you're mistaken. Heck, depending on all of the privacy scare-mongers, Google could do the targeting based only on demographics - still a big improvement. I'm Male, 30 years old, and quite tired of listening to feminine hygiene products and male-baldness products. - ngageguy, on 10/12/2007, -1/+3there you go! You hit it right on the head. BAD GOOGLE!
- xst4t1kx, on 10/12/2007, -0/+2it's funny ... because it's true.
- Atomic1fire, on 10/12/2007, -0/+2what about if i dont want to buy the pants now ( i dont drive but thats just a thougth)
- cards, on 10/12/2007, -0/+2The ads wouldn't neccessarily be perfect all the time, but they could be more likely relevant if Google combined this information with all of the other information they have on you from your search history and gmail account. For example, if I've searched for a specific business recently, it's clear that I've been thinking of checking something out there. So I'm driving home from work, I hear an ad for Express about 10 minutes before I pass one on the freeway, I remember that I wanted to stop there...next thing ya know, BAM! I have new pants.
On a side note, why do some people hate targeted ads so much? I for one would rather hear an ad for pants from my favorite store than those stupid ads I hear on the radio for bail bondsmen... I've gotta admit though, I don't like the idea of being "instructed" to buy pants. Just plant the idea in my head with an ad when you know I already need it. - aelias, on 10/12/2007, -0/+2Would you like to know more?
- inactive, on 10/12/2007, -1/+3Gee, Google needs a different CEO if he's so STUPID that he needs a reminder to buy A ***** PAIR OF PANTS.
- omnithought, on 10/12/2007, -0/+2"By the way if anyone here is in advertising or marketing... kill yourself.
No, no, no it's just a little thought. I'm just trying to plant seeds. Maybe one day, they'll take root - I don't know. You try, you do what you can.
Kill yourself.
Seriously though, if you are, do.
Aaah, no really, there's no rationalisation for what you do and you are Satan's little helpers.
Okay - kill yourself - seriously. You are the ruiner of all things good, seriously. No this is not a joke, you're going, "there's going to be a joke coming," there's no ***** joke coming.
You are Satan's spawn filling the world with bile and garbage. You are ***** and you are ***** us. Kill yourself. It's the only way to save your ***** soul, kill yourself.
Planting seeds. I know all the marketing people are going, "he's doing a joke... there's no joke here whatsoever. Suck a tail-pipe, ***** hang yourself, borrow a gun from a Yank friend - I don't care how you do it. Rid the world of your evil ***** makinations. Machi... Whatever, you know what I mean.
I know what all the marketing people are thinking right now too,
"Oh, you know what Bill's doing, he's going for that anti-marketing dollar. That's a good market, he's very smart."
Oh man, I am not doing that. You ***** evil scumbags!
"Ooh, you know what Bill's doing now, he's going for the righteous indignation dollar. That's a big dollar. A lot of people are feeling that indignation. We've done research - huge market. He's doing a good thing."
Godammit, I'm not doing that, you scum-bags!
Quit putting a godamm dollar sign on every ***** thing on this planet!
"Ooh, the anger dollar. Huge. Huge in times of recession. Giant market, Bill's very bright to do that."
God, I'm just caught in a ***** web.
"Ooh the trapped dollar, big dollar, huge dollar. Good market - look at our research. We see that many people feel trapped. If we play to that and then separate them into the trapped dollar..."
How do you live like that? And I bet you sleep like ***** babies at night, don't you?"
"What didya do today honey?"
"Oh, we made ah, we made ah arsenic a childhood food now, goodnight." [snores]"Yeah we just said you know is your baby really too loud? You know," [snores] "Yeah, you know the mums will love it." [snores]
Sleep like ***** children, don't ya, this is your world isn't it?"
R.I.P. Bill Hicks - fatdog789, on 10/12/2007, -0/+2Doesn't anybody find it the least bit creepy to have personalized, targeted ads everywhere they go?
I like being able to drive and watch tv without wondering what the advertisers know about me. - Remadot, on 10/12/2007, -0/+1I always try to negelect ads anyway.
Even they come up with such intrusive methods to gain attention, I will just need to focus more on disregarding them. - fatdog789, on 10/12/2007, -0/+1Or, maybe these companies could focus more on making quality goods than on ramping up their marketing budgets?
Seems to me that the good products sell themselves; crap needs to be advertised to get traction. - CyberKiL, on 10/12/2007, -1/+2Turn Left for fast food.
But I'm on a diet.
TURN LEFT FOR FAST FOOD NOW! - isosceles, on 10/12/2007, -0/+1I don't get all the negativity. Eventually all forms of advertising will be like this. I would rather here relevant, decent, non abusive ads for say running shoes when I near an athletic shoe store than be bombarded by the awful nonsense that's on traditional radio and TV. In the end it's beneficial to all groups, the advertiser, purchaser and the company in between (Google).
Regardless of how Orwellian it appears, technology is headed that way.
Don't forget you can always just choose not to use the service - donnikhan, on 10/12/2007, -0/+1I work at a pretty big radio station in Providence (www.wbru.com). Theres no way this could happen to broadcast radio. First of all, traffic directors (the people who make sure commercials get played and are schedule appropriately) job would become extremly difficult, secondly theres no way we'd let commercials cut into non-commercial content (music, or anytime I'm talking), thirdly, some GPS solutions already have the location of every chain restaurant/hotel/gas station/fast food joint in the country. Oh lets not forget that radio stations would have no way to be able to charge advertisers for the "possiblity of playing a spot in reguards to geographic location of the listener" unless we could figure out with some amount of certainty how many times an ad would play. One of the biggest tools we use to determine how much to charge clients to play their commercials is by using our Aribtron ratings, which basically amounts to a bunch of random people filling out a "radio diary". I think those calculations are ***** as well as Neilsen TV ratings. anyways, rant over.
- IamJesse, on 10/12/2007, -0/+1Like mentioned above... it's just like adwords.... would you rather have targeted advertizing that actually has to do with things you have a chance at being interested in? Or do you want to hear about a bunch of ***** that you don't care about..
"Low Fuel..... In one mile Joe's Gas Stations is offering Full Service fill-ups and fresh deli sandwitches"
or would you rather hear...
"Low Fuel... Refinance your mortgage at BLAH BLAH BLAH.
You will always be hit with advertizements they might as well be things that are relavent. Not to mention target marketing is more efficient than blanket marketing so *in theory* products and services that are very overpriced due to blanket marketing could become cheaper. - IcanFLY, on 10/12/2007, -0/+1There are GPS map systems for cars that do what you suggest. The point of advertising is to sell you something you didn't want / realize you wanted in the first place. If you already prefer Shell gas stations, then other ads have done their job and the ad company isn't gonna pay google ad money to give you directions if it isn't really necesary.
Also personal advertising is usually a bad idea for the consumer because many people cannot easily afford to buy everything the advertisers want us to. If the ad is personal and effective, then the person is more likely to make an impulse purchase for something that in the end isn't really worth it. People may say that people shouldn't be spending money they don't have, but advertising is all about convincing and manipulating people to spend their money on your product. - alceria, on 10/12/2007, -0/+1The girls are sick of hearing about feminine hygiene products too.
- aa90digg, on 10/12/2007, -0/+1I hope that google CEO guy read the comments on that page and realize how bad idea this idea is, and that poeple would never go for that.
- alexthebeast, on 10/12/2007, -0/+0GOOGLE.....WHAT WENT WRONG!!!! Who in their right mind would want this service???
- alceria, on 10/12/2007, -1/+1The thing about Minority Report which always bugged me (aside from the fact that these intrusive ads would be annoying as hell) is what happens when based on your credit card usage, the ad bots figure out all the weird/kinky stuff you're into and then the ad targets you while you're in the car with someone else? Or even just extremely personal stuff. You're out on a date or with driving with a relative, and the car starts reminding you to buy tampons or something.
Would anyone willingly listen to this? I haven't listened to commercial radio in my car (or anywhere else) since before I graduated high school because ads annoy me (and the ***** music.) The only good thing about this idea is that maybe it would make mass transit look better to people, assuming you don't get spammed there too. - inactive, on 10/12/2007, -2/+2Maye Google won't let you turn the key in the ignition. Car: "Walk fatty, it will be good for you. There's a hot girl walking the same route you are. According to her myspace page she's single and her Google desktop shows she likes digg.com. Hahaha Google knows everything about all of you, all of you."
- balleyne, on 10/12/2007, -0/+0The advertisements are what pays for the radio, whether or not it is filled with art and knowledge. That's not the issue being discussed.
- aeroplanedigger, on 10/12/2007, -1/+1I dunno, you have to realize that advertising is what drives so many services. If advertising can be made useful and helpful, is that not preferable to obtrusive and obtuse advertising? I think so, I believe google ads are the way to go, targeted and useful ads. I personally click ads if they seem interesting, just to help whatever site I am on. If more people are clicking (metaphorically here) does that not equal a higher quality product?
Yes, advertising sucks, but we must acknowledge that it is a necessary evil, and thusly we cant get rid of it, why not make it suit our needs? - Telnven, on 10/12/2007, -0/+0It appears to be a useful idea, but that is all it is good for being "an idea". In theory a person would find this useful but in practice, not many people would spend the time writing out a list of there requirements for the day.
- BasouKazuma, on 10/12/2007, -1/+1Minority Report anyone?
I'm not looking forward to that type of advertising. - boxabirds, on 10/12/2007, -1/+0Or imagine some kind of routefinder that's free with the caveat that it drives you by sponsors' shops.. and someone then releases an open source adblocker that prunes shop waypoints....
- inactive, on 10/12/2007, -1/+0bad idea. but possible. all tehcnical limitations could be overcome eventually.
the ONLY way I could think of it working is if they GAVE you the car for FREE... but you couldnt turn the advertisements off while driving the car.
as for receiving payment for radio, it would have to be converted to an autonomously running computer system that chares on CLICK THRU (or now DRIVE THRU)
Hell, google good start making companies bid for the highest dollar to get your carscreen.
The low income drone units in the future would have no choice.
Welcome to hell. - drfunny, on 10/12/2007, -1/+0As opposed to radio that was filled with art & knowledge.
- inactive, on 10/12/2007, -1/+0With the direction things are going, we're less likely to develop into a dystopian future controlled by a tyrannical super-AI (a la Skynet/Matrix) as we are to develop into a more pathetic one where we're controlled by constant super-AI-driven personalized exhortations to buy things we "need."
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