Donkeys and Elephants and Delegates,oh my!
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Click revenues generated by bidding on brand names should go to the brand o
googlejet.blogspot.com — Google should pay the brand owner when companies buy their search terms. If this implemented the brand owner will always be able to spend more on protecting their brand in Google. The brand owner could pay more to affiliates and afford a higher cost per click. Google would avoid expensive lawsuits while enabling brand owners to spend more on ads.
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