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Bottlemania: How Water Went on Sale and Why We Bought It

alternet.org — Elizabeth Royte's new book explains why bottled water is one of the greatest marketing coups of the 20th and 21st centuries.

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  • stonebear, on 05/23/2008, -1/+2No marketing coup here. I switched to bottled drinking water when my tap water began to be poisoned with fluoride. Yeah; thats controversial, I know. Before you digg me down, go read the poison control warning on your tube of toothpaste.
    • KJeffV, on 05/24/2008, -0/+1The warning on home irons not to use while WEARING the clothing—and all the other "silly" warnings on products these days—are there just f/consumers like you. Cont to buy bottled water if you must; it doesn't shorten my life. In fact, every time I hear a story like this, I'm reminded & amused by the now-old adage: `Evian´ is "naive," spelled backwards.
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