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Sony Bravia: Pyramid ( High Res ) watch!

adsoftheworld.com — A fourth Sony Bravia commercial just popped-up.

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  • ninakix, on 10/16/2007, -3/+8wow, I like this even better than the bunnies!
    • ivankraszl, on 10/15/2007, -0/+6In reference, here is the Play Doh bunnies ad: http://bravia.sony.eu/bravia.html
    • stupergenius, on 10/15/2007, -0/+1Huh, didn't realize that ad was actually all stop motion filming. Just thought it was a little CG.
    • affanjam, on 10/16/2007, -0/+4I wonder how they got permission to deface the pyramid so beautifully. Creative Ad
      • spudnic, on 10/16/2007, -0/+13Do you like money?
        Yes.
        Here is some money, can we do this please?
        Okay.

        Probably something like that.
      • Axim, on 10/16/2007, -0/+2oh and look at who directed it

        WHY AM I NOT SURPRISED DIGG
  • CreativeGuy, on 10/16/2007, -3/+16I would hate to be on the cleanup crew for that TV shoot!
  • FameMoney, on 10/15/2007, -7/+3This one compared with the bunnies is way better.
  • digitalmineral, on 10/17/2007, -10/+5once I saw 'Balls' this is another knock-off of a great concept. It's not nearly as impactful as the original. Too bad stretching a good idea just isn't the same as the One original version. It's like seeing a (less-than-exciting) sequel of a great movie.
    • volacide, on 10/16/2007, -0/+2You can't compare rehashing 2 hours of a movie to rehashing 2 minutes for a commercial. The former is way worse than the latter.
  • leonidas333, on 10/16/2007, -18/+4Man ***** Sony.
    Wasn't this the company that just last week was getting its lawyers to try and set a leagal precedent that backing up or transferring your music to Ipod or digital format were pirating?
    isn't this the company that installed a virus when I bought my last Beastie Boys CD (yeah ***** you to know Beastie Boys)
    Wasn't this the company that started it inglorious history manufacturing Rice Cookers?
    Why the ***** should I care about some ***** TV.
    ***** ad, ***** product
    • alfbolide, on 10/16/2007, -0/+5why are you still here? Here is the address
      550 Madison Avenue, New York, NY 10022
      I am sure you'll find a nice place to fXXX there.
    • WhereAmI, on 10/16/2007, -5/+1Beastie Boys suck.

      ***** you to think they have talent.
  • justinil, on 10/15/2007, -1/+3bad cut job on the pyramid at the end, mixing the live shot with the mask of the thread image.
  • Mononuclear, on 10/16/2007, -4/+11hmm site keeps crashing my firefox :(
  • xdevit, on 10/16/2007, -0/+7http://adsoftheworld.net/videos/Bravia_Pyramid.mov
  • Unclickable, on 10/15/2007, -3/+21the full set of Bravia ads here http://yuxt.com/witch/Bravia
  • longbow486, on 10/16/2007, -21/+16*BLEH* quicktime
  • epj3, on 10/16/2007, -14/+3Too bad sony is an evil corporation who tries to TELL the consumer what they want to buy...

    :-)
    • pigfister, on 10/16/2007, -3/+2http://www.theonion.com/content/node/49414

      Sony Unveils New Model Customer

      NEW YORK—Sony Corporation chairman and CEO Howard Stringer gave the public a first glimpse of Steve, the latest model in the company’s highly anticipated line of ideal electronics consumers, during the Sony Corporation of America’s annual stockholders meeting Monday.
      Enlarge Image Sony Customer

      The new Steve will buy Sony products.

      The 72-inch, 195-pound consumer—a 34-year-old unmarried financial analyst—is smaller, lighter, and swifter than last year’s beta-model consumer, Larry.

      “Larry was much less mobile, which worked well for electronics enjoyment but less so for purchasing,” said Hideo Ichimonji, head of the design team for the Ideal Consumer Project. “Also, the Larry’s decision-processing became jammed when forced to choose from more than one potential Sony product. By implementing parallel-purchasing solutions and simplifying its personality traits, we’ve ensured that Steve will always be a loyal Sony customer without any annoying system shutdowns or buying freezes.”

      Sony expects Steve to usher in a whole new generation of ideal consumers.

      “With Steve, we’re introducing a range of cutting-edge consumer attributes that other electronics manufacturers can only dream of,” Stringer said during the half-hour demonstration, in which Steve smoothly and quickly selected high-end Sony home-theater components it researched on a Sony VAIO laptop while interfacing with Sony customers worldwide using a Sony Ericsson mobile phone.

      “The integration of Steve’s simultaneous multi-credit-card-processing capabilities with its high earning capability allows our new U.S.-market flagship consumer to purchase our entire North American product line in a single clock cycle.”

      Steve sports larger, pre-calloused thumbs and is fully backwards-compatible with Sony’s complete line of merchandise, extending back to the Trinitron television and cassette Walkman. Its debt threshold is also nearly two-thirds higher.

      Several thousand Steves will be shipped to Asia and Europe for test-shopping next month. Steve will come in six different colors, with analysts expecting the white and yellow models to be much more successful than the black version.

      Designers say Steve’s recharging capability is an improvement over Larry’s bulky and cumbersome charge port, which resembled a La-Z-Boy recliner.

      “Steve can recharge on any reasonably comfortable surface, including a couch, desktop, floor, futon—anywhere that’s within range of a Sony product,” said Ichimonji, who also described the automatic sleep mode that activates when Steve has been out of contact with a Sony product for more than 30 minutes. “The Steve also has the power to consume our products on-the-go for up to three days on one charge. It’s also got a friendlier interface and improved social skills, and loves talking about Sony products in any social setting.”

      Added Ichimonji: “Or you can just put Steve in front of an HDTV or send it on its way with a Sony PSP, and you’ll forget he even exists.”

      Industry experts have praised the redesign, particularly the enormous numbers of visual, aural, and purchasing-suggestion inputs Steve can support. But the most talked-about feature seems to be its built-in anti-obsolescence feature, which enables it to continuously upgrade its preferences for Sony merchandise.

      “Steve definitely looks to be an improvement,” said gaming enthusiast Jennie Weathers, 28, who planned to attend a demonstration at a Las Vegas electronics trade show this weekend. “The Larry was clunky, slow, and always making noise. Steve has a lot more free time and the flexibility to adapt to Sony retail stores and shopping sites like SonyStyle. And it seems like he’ll require very little upkeep or attention, but he’ll still be there when I just want to chill out and watch DVDs on my Sony WEGA HDTV or need some quick cheat tips for Kingdom Hearts II.”

      Analysts say that Steve’s only real competition comes from Apple Computer’s own ideal consumer, the iBuy. But because the much more expensive iBuy is designed only to purchase and enjoy the pricier, but limited Apple product line, and is not intershoperable with other systems, Steve’s appeal will likely prove much broader.

      Steve is scheduled for release in August, and Sony plans to have hundreds of thousands of models perusing store shelves by Christmas.
    • KSUdesigner, on 10/16/2007, -1/+2Don't all corporations try to tell the consumer what they want to buy? That is the point of advertising isn't it?
  • TheNico, on 10/16/2007, -3/+8I second that "WTF", and raise you a "GIVE ME MY TIME BACK!"
  • GvnMcCld, on 10/16/2007, -2/+10I was expecting a pyramid MADE of Sony Bravias...I was very disappointed.
  • sofaKing812, on 10/15/2007, -1/+6A little off topic, but are these TVs actually worth getting; or are you just paying for the Sony name? I've read some reviews, but would like other opinions also.
  • benbays, on 10/15/2007, -2/+10http://video.google.com/videoplay?docid=-394998508 ...
    • Chris323i, on 10/15/2007, -1/+3Pretty much ruins the whole point of the ad, don't you think? lol pixelation
  • jindra, on 11/14/2007, -19/+31) Quicktime sucks, so I won't be watching it. Last thing i need is 3rd party software screwing my cs music streaming.
    2) No one gives a ***** about HD video in ***** quality quicktime, thanks.
    3) Is this guy a Sony rep?
  • SmokeAbowl, on 10/16/2007, -7/+3In case anyone was wondering the song is called "Heartbeats" by "The Knife" and the acoustic version in the vid is by "Jose Gonzalez" Enjoy ^.^
  • buildmorerobots, on 10/15/2007, -1/+1beautiful
  • zachshmack, on 10/16/2007, -3/+4Anybody know what's causing this bug with Firefox and Quicktime? It crashes my browser every time.
  • chicagodj, on 10/16/2007, -12/+7buried for use of quicktime
    • Kornstalx, on 10/16/2007, -0/+2And you're buried for not thinking different.
  • Micherik, on 10/16/2007, -1/+9Why do I always think of the irony that I never watch these ads on a Sony Bravia, and the colors I see, are the colors of my own screen?
    • kidcodea, on 10/16/2007, -1/+2because u have no imagination and like linear thoughts?
  • alperea, on 10/16/2007, -12/+1IMPEACH CHENEY and his stooge, BUSH. Convict them and Send them to prison!
  • blaker, on 10/15/2007, -0/+1meh ..
  • kidcodea, on 10/15/2007, -0/+1liked the sf one a lot more.
  • SilverBlade2k, on 10/15/2007, -0/+1neat commercial, but its still a Sony, which I will avoid.
  • Jasoniswatching, on 10/16/2007, -1/+2Not digging b/c of Quicktime
    Youtube link plz
  • pascal21, on 10/16/2007, -0/+1isn't all color creation live?
  • Orangeair, on 10/16/2007, -0/+1Daft Punk would be proud...
  • bunkka, on 10/16/2007, -0/+1although i dont care for most of sony's products. their tvs are amazing and they have some kick as creative directors
  • Dawnofanewday, on 10/17/2007, -1/+1that was cool!

    Dawn M. Wilson
    www.braveheartwomenads.com/dawnwilson
  • x5pfif, on 10/17/2007, -0/+1Nice Ad! Well not surprised coz Sony always come out wit amazing ads!
  • grav3k33p3r, on 10/18/2007, -0/+1balls and paint is better than this.
  •  

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