Google TV : The Future of Television?

indiebuzz.com — Google Inc.’s newest venture, Google TV, is looking to popularize the ever-elusive idea of accessing Internet-based creative content directly through your television. Google’s aim is to enhance the consumer experience by fostering an Internet focused on demand creative content experience on consumers’ home television sets thus eliminating the need for traditional pay per view, on demand, and even terrestrial broadcasting (although this last element may be a decade or more off). In our opinion, Google TV is a groundbreaking concept with some important question marks and missing details. Based upon Google announcements*, Google TV will require additional hardware either built into the television or in the form of yet another fundamentally derided over the top box (OTT). Oct 19, 2010 View in Crawl 4