I have my doubts about this.First, the small green text is in a horrible font. In a CTA subhead like that, most ad people will avoid (C) and TM symbols unless absolutely necessary. The ones in this ad really stick out.Second, the last line of the small print says you don't find out what the data plan will cost until later. I somehow doubt Rogers is stupid enough to sell an expensive phone (with a mandatory three-year term) without disclosing how much the data would cost.Finally, I've never known Rogers to split up its logo like that (red circle and text). It's generally considered to be a no-no in advertising practice.This just looks like a fake Photoshop mockup to me. I stand by my original post on this.That said, I HOPE it's true, because I really want to move out of 1.0.2 without bricking my phone.
todmaffinOct 29, 2007
I have my doubts about this.First, the small green text is in a horrible font. In a CTA subhead like that, most ad people will avoid (C) and TM symbols unless absolutely necessary. The ones in this ad really stick out.Second, the last line of the small print says you don't find out what the data plan will cost until later. I somehow doubt Rogers is stupid enough to sell an expensive phone (with a mandatory three-year term) without disclosing how much the data would cost.Finally, I've never known Rogers to split up its logo like that (red circle and text). It's generally considered to be a no-no in advertising practice.This just looks like a fake Photoshop mockup to me. I stand by my original post on this.That said, I HOPE it's true, because I really want to move out of 1.0.2 without bricking my phone.